Paid Ads Specialist (LinkedIn) — Lead Generation for B2B SaaS Startup
Budget: $250 – $750 SGD
About Us
We’re SimplerSupply - a Singapore-based startup building a lightweight B2B ordering system for small CPG suppliers and their stockists. We’re starting our private beta and now need someone who can take charge of our paid acquisition. We care about clarity, data, and speed. No bloated marketing fluff — just tight experiments that convert.
Project Duration
This is a 1–2 month pilot project with a light time commitment (~1-1.5 days/wk equivalent) to start. If we see strong traction, clear ROI, and enjoy working with each other :) this could expand into a more regular engagement.
What We Need (Your Role): we’re looking for a Southeast-Asia based freelancer who can handle end-to-end paid lead generation on LinkedIn (and Meta later)
Core Responsibilities
* Build and manage paid campaigns for our beta signup funnel
* Create ad copy and simple static creatives (we provide brand guide + examples)
* Set up targeting, custom audiences, and simple re-targeting flows
* Monitor CPL, lead quality, and drop-off points — optimise weekly
* Suggest new angles, creatives, and experiments
Expected Monthly Deliverables
* 2–4 ad creatives/month (static images or simple variations)
* Ad copy for all activations (short + long variants)
* Campaign setup + weekly optimisation
* Weekly insight/optimisation review
If you think a different mix would perform better, pls propose it in your pitch.
Compensation.
We’re open to proposals, please include:
1. Your proposed monthly retainer
2. How many creatives + variations are covered in that retainer
3. Your proposed performance bonus structure, e.g. Fee per qualified lead
We're comfortable with a retainer that covers a predictable creative + copy quota plus a small, clearly defined performance bonus.
You’re a good fit if you:
* Have hands-on experience with LinkedIn lead-gen campaigns
* Know how to target specific B2B segments
* Prefer clear experiments over broad-based brand building
* Communicate clearly and don’t disappear mid-week
* Can defend why you’re doing something with data, not vibes
How to Apply? Please share:
1. Your monthly retainer proposal
2. Breakdown of what’s included (creatives, reporting, optimisation)
3. Suggested performance bonus structure
4. Links to ads or campaigns you’ve run (screenshots fine if clients are confidential)
5. Short note on how you would approach our beta sign-up funnel in Month 1
We’re SimplerSupply - a Singapore-based startup building a lightweight B2B ordering system for small CPG suppliers and their stockists. We’re starting our private beta and now need someone who can take charge of our paid acquisition. We care about clarity, data, and speed. No bloated marketing fluff — just tight experiments that convert.
Project Duration
This is a 1–2 month pilot project with a light time commitment (~1-1.5 days/wk equivalent) to start. If we see strong traction, clear ROI, and enjoy working with each other :) this could expand into a more regular engagement.
What We Need (Your Role): we’re looking for a Southeast-Asia based freelancer who can handle end-to-end paid lead generation on LinkedIn (and Meta later)
Core Responsibilities
* Build and manage paid campaigns for our beta signup funnel
* Create ad copy and simple static creatives (we provide brand guide + examples)
* Set up targeting, custom audiences, and simple re-targeting flows
* Monitor CPL, lead quality, and drop-off points — optimise weekly
* Suggest new angles, creatives, and experiments
Expected Monthly Deliverables
* 2–4 ad creatives/month (static images or simple variations)
* Ad copy for all activations (short + long variants)
* Campaign setup + weekly optimisation
* Weekly insight/optimisation review
If you think a different mix would perform better, pls propose it in your pitch.
Compensation.
We’re open to proposals, please include:
1. Your proposed monthly retainer
2. How many creatives + variations are covered in that retainer
3. Your proposed performance bonus structure, e.g. Fee per qualified lead
We're comfortable with a retainer that covers a predictable creative + copy quota plus a small, clearly defined performance bonus.
You’re a good fit if you:
* Have hands-on experience with LinkedIn lead-gen campaigns
* Know how to target specific B2B segments
* Prefer clear experiments over broad-based brand building
* Communicate clearly and don’t disappear mid-week
* Can defend why you’re doing something with data, not vibes
How to Apply? Please share:
1. Your monthly retainer proposal
2. Breakdown of what’s included (creatives, reporting, optimisation)
3. Suggested performance bonus structure
4. Links to ads or campaigns you’ve run (screenshots fine if clients are confidential)
5. Short note on how you would approach our beta sign-up funnel in Month 1