Mid-Sized Retail ERP Lead Generation
Budget: ₹12,500 – ₹37,500 INR
Our cloud-based ERP is built specifically for retailers with roughly 1–50 outlets, and we are ready to expand its reach nationwide. I need a partner who can deliver a steady flow of qualified leads from this medium-sized segment using three complementary channels: targeted email campaigns, strategic social media outreach, and supporting content marketing.
Here’s the shape of the assignment:
• Research and build an up-to-date list of decision makers—owners, operations heads, or IT managers—in medium-sized retail chains across the country.
• Create persuasive copy and simple creatives for multi-step email sequences plus coordinated LinkedIn and Facebook activity.
• Draft or repurpose short articles, case studies, or infographics that reinforce our value proposition and can be shared across social feeds or embedded in emails.
• Launch, monitor, and continually optimise all campaigns, providing clear weekly reports that include list growth, open and click-through rates, engagement on social posts, and the number of marketing-qualified leads generated.
Acceptance criteria
– Minimum 50 MQLs per month that match the target profile.
– Lead list delivered in CSV with name, title, company, industry niche, verified email, phone (where available), and source.
– All copy, graphics, and scheduling calendars supplied in editable format (Google Docs, Canva, etc.).
If you have a proven record of turning medium-sized retail prospects into sales-ready leads through email, social, and content, I’m keen to see how you can amplify our national presence.
Here’s the shape of the assignment:
• Research and build an up-to-date list of decision makers—owners, operations heads, or IT managers—in medium-sized retail chains across the country.
• Create persuasive copy and simple creatives for multi-step email sequences plus coordinated LinkedIn and Facebook activity.
• Draft or repurpose short articles, case studies, or infographics that reinforce our value proposition and can be shared across social feeds or embedded in emails.
• Launch, monitor, and continually optimise all campaigns, providing clear weekly reports that include list growth, open and click-through rates, engagement on social posts, and the number of marketing-qualified leads generated.
Acceptance criteria
– Minimum 50 MQLs per month that match the target profile.
– Lead list delivered in CSV with name, title, company, industry niche, verified email, phone (where available), and source.
– All copy, graphics, and scheduling calendars supplied in editable format (Google Docs, Canva, etc.).
If you have a proven record of turning medium-sized retail prospects into sales-ready leads through email, social, and content, I’m keen to see how you can amplify our national presence.