Meta Lead Generation Across Verticals
Budget: ₹1,500 – ₹12,500 INR
I need a Meta-ads specialist who can set up, run, and optimise full-funnel lead generation campaigns aimed at individuals interested in four distinct services:
• Self-drive car rentals
• Cab services
• Tour packages
• Residential real estate
My priority is pure lead generation; qualification and nurturing can follow once a consistent flow is coming in.
Scope of work
– Research and create audience segments for each vertical, refining interests, behaviours, and look-alikes.
– Build compelling ad creatives and copy that speak directly to each service’s typical buyer intent.
– Configure lead forms or instant experiences that capture accurate contact details with minimal drop-off.
– Implement conversion tracking through the Meta Pixel and, where appropriate, offline event uploads.
– Launch, monitor, and iterate campaigns for cost-efficient CPL, reporting key metrics in a concise weekly summary.
Acceptance criteria
1. Separate active campaigns for all four verticals within Business Manager.
2. Pixel and event tracking verified via Test Events.
3. First qualified leads delivered within the initial optimisation window (7-10 days).
4. Weekly report detailing spend, impressions, leads, CPL, and next steps.
If you have proven experience scaling Meta lead flows in similar B2C niches and can start right away, let’s connect.
• Self-drive car rentals
• Cab services
• Tour packages
• Residential real estate
My priority is pure lead generation; qualification and nurturing can follow once a consistent flow is coming in.
Scope of work
– Research and create audience segments for each vertical, refining interests, behaviours, and look-alikes.
– Build compelling ad creatives and copy that speak directly to each service’s typical buyer intent.
– Configure lead forms or instant experiences that capture accurate contact details with minimal drop-off.
– Implement conversion tracking through the Meta Pixel and, where appropriate, offline event uploads.
– Launch, monitor, and iterate campaigns for cost-efficient CPL, reporting key metrics in a concise weekly summary.
Acceptance criteria
1. Separate active campaigns for all four verticals within Business Manager.
2. Pixel and event tracking verified via Test Events.
3. First qualified leads delivered within the initial optimisation window (7-10 days).
4. Weekly report detailing spend, impressions, leads, CPL, and next steps.
If you have proven experience scaling Meta lead flows in similar B2C niches and can start right away, let’s connect.