Lead Generation for Consulting Firm
Budget: $15 – $25 USD
I need a results-driven digital marketer to design and run a lead-generation program for my software consulting firm. The objective is simple: fill our pipeline with qualified prospects who are ready to discuss custom-built solutions.
Here’s what I’m after
• A concise strategy that explains exactly how we’ll capture and nurture leads through social channels—my priority is WhatsApp outreach paired with targeted email sequences. If you see quick wins on LinkedIn or Facebook that complement this, I’m open to the suggestions.
• Creation of compelling ad creatives, message templates, and short email drips that speak to CIOs, CTOs, and founders who typically engage our services.
• End-to-end campaign setup, including audience building, tracking pixels, and KPI dashboards so I can watch the numbers in real time.
• Ongoing optimisation for at least the first month: tweaking copy, bid strategies, audience segments, and retargeting rules until cost-per-lead is where it should be.
You should already be comfortable with WhatsApp Business API, Meta Business Suite, and a modern email platform like Mailchimp, HubSpot, or a lightweight alternative—whatever you prefer as long as it integrates neatly with our CRM (Zoho). If you have your own growth-automation stack, let me know.
Deliverables I expect
1. Written growth plan (PDF or Google Doc) with timelines and projected metrics
2. Creative assets and copy files
3. Live campaigns handed over inside my ad and email accounts
4. Weekly performance report detailing spend, reach, CTR, conversion rate, and next actions
If you can turn fresh conversations into booked discovery calls, we’ll extend the collaboration. Send a brief note about a similar campaign you’ve run, the tools you used, and the lead volume you generated.
Here’s what I’m after
• A concise strategy that explains exactly how we’ll capture and nurture leads through social channels—my priority is WhatsApp outreach paired with targeted email sequences. If you see quick wins on LinkedIn or Facebook that complement this, I’m open to the suggestions.
• Creation of compelling ad creatives, message templates, and short email drips that speak to CIOs, CTOs, and founders who typically engage our services.
• End-to-end campaign setup, including audience building, tracking pixels, and KPI dashboards so I can watch the numbers in real time.
• Ongoing optimisation for at least the first month: tweaking copy, bid strategies, audience segments, and retargeting rules until cost-per-lead is where it should be.
You should already be comfortable with WhatsApp Business API, Meta Business Suite, and a modern email platform like Mailchimp, HubSpot, or a lightweight alternative—whatever you prefer as long as it integrates neatly with our CRM (Zoho). If you have your own growth-automation stack, let me know.
Deliverables I expect
1. Written growth plan (PDF or Google Doc) with timelines and projected metrics
2. Creative assets and copy files
3. Live campaigns handed over inside my ad and email accounts
4. Weekly performance report detailing spend, reach, CTR, conversion rate, and next actions
If you can turn fresh conversations into booked discovery calls, we’ll extend the collaboration. Send a brief note about a similar campaign you’ve run, the tools you used, and the lead volume you generated.