Lead Generation Specialist Needed
Budget: €8 – €30 EUR
Freelance Lead Generation Specialist (Email + LinkedIn Outreach)
We are looking for an experienced Freelance Lead Generation Specialist to support outbound business development through email and LinkedIn outreach.
The ideal person will be responsible for identifying relevant prospects, building qualified contact lists, researching companies in depth, creating personalized outreach, and generating meetings or sales opportunities through consistent outbound activity.
Key responsibilities
• Research and identify target companies and decision-makers
• Build and maintain accurate prospect lists
• Run outbound outreach campaigns via email and LinkedIn
• Personalize messages to improve reply rates
• Use AI tools deeply to analyze each company’s offering, positioning, and likely business needs
• Create tailored outreach angles based on company pain points and commercial opportunities
• Draft and adapt email and LinkedIn templates based on each company’s offer and context
• Follow up with prospects in a structured and professional way
• Track outreach activity, responses, and results
• Continuously improve targeting, messaging, and campaign performance
• Work closely with the team to align outreach with target audiences and business goals
Required experience
• Proven experience in B2B lead generation
• Strong hands-on experience with cold email outreach
• Strong experience using LinkedIn for prospecting and outbound outreach
• Proven experience using AI tools for prospect research and outreach personalization
• Ability to understand a company’s services and identify likely needs or challenges
• Strong experience drafting personalized outreach templates
• Experience finding and qualifying decision-makers in target accounts
• Ability to write clear, natural, and personalized outreach messages
• Experience with CRM systems and lead tracking tools
• Ability to work independently and deliver consistent results
• Good understanding of response rates, follow-up strategy, and appointment generation
Preferred profile
• Background in agency, marketing, recruitment, SaaS, or B2B service environments
• Experience with tools such as LinkedIn Sales Navigator, Apollo, Lemlist, Instantly, HubSpot, ChatGPT, Claude, Perplexity, or similar
• Strong organizational skills and attention to detail
• Results-driven mindset with focus on qualified meetings and pipeline generation
What success looks like
• Consistent generation of qualified leads
• Positive reply rates from outreach campaigns
• Booked meetings with relevant decision-makers
• High-quality personalization at scale
• Clean, well-managed prospect data and reporting
We are looking for an experienced Freelance Lead Generation Specialist to support outbound business development through email and LinkedIn outreach.
The ideal person will be responsible for identifying relevant prospects, building qualified contact lists, researching companies in depth, creating personalized outreach, and generating meetings or sales opportunities through consistent outbound activity.
Key responsibilities
• Research and identify target companies and decision-makers
• Build and maintain accurate prospect lists
• Run outbound outreach campaigns via email and LinkedIn
• Personalize messages to improve reply rates
• Use AI tools deeply to analyze each company’s offering, positioning, and likely business needs
• Create tailored outreach angles based on company pain points and commercial opportunities
• Draft and adapt email and LinkedIn templates based on each company’s offer and context
• Follow up with prospects in a structured and professional way
• Track outreach activity, responses, and results
• Continuously improve targeting, messaging, and campaign performance
• Work closely with the team to align outreach with target audiences and business goals
Required experience
• Proven experience in B2B lead generation
• Strong hands-on experience with cold email outreach
• Strong experience using LinkedIn for prospecting and outbound outreach
• Proven experience using AI tools for prospect research and outreach personalization
• Ability to understand a company’s services and identify likely needs or challenges
• Strong experience drafting personalized outreach templates
• Experience finding and qualifying decision-makers in target accounts
• Ability to write clear, natural, and personalized outreach messages
• Experience with CRM systems and lead tracking tools
• Ability to work independently and deliver consistent results
• Good understanding of response rates, follow-up strategy, and appointment generation
Preferred profile
• Background in agency, marketing, recruitment, SaaS, or B2B service environments
• Experience with tools such as LinkedIn Sales Navigator, Apollo, Lemlist, Instantly, HubSpot, ChatGPT, Claude, Perplexity, or similar
• Strong organizational skills and attention to detail
• Results-driven mindset with focus on qualified meetings and pipeline generation
What success looks like
• Consistent generation of qualified leads
• Positive reply rates from outreach campaigns
• Booked meetings with relevant decision-makers
• High-quality personalization at scale
• Clean, well-managed prospect data and reporting
Related categories:
Internet Marketing
Bulk Marketing
CRM
Leads
Email Marketing
HR Sales
Lead Generation
B2B Marketing
Data Management