Lead-Generation Social Media Campaign
Budget: £20 – £250 GBP
I need a results-oriented social media marketer to plan and run a lead-generation campaign across Facebook, Instagram, and Twitter. The priority is to bring in qualified prospects, not just likes or follows, so every tactic—from creative concepts to ad targeting—should be measured against its ability to capture leads.
What I expect:
• A concise strategy outlining audience segments, messaging angles, and funnel flow
• A 30-day content and ad calendar tailored separately for Facebook, Instagram, and Twitter
• Creation (or direction) of scroll-stopping visuals and copy that match each platform’s best practices
• End-to-end campaign setup: pixel installation, custom audiences, and conversion goals
• Ongoing monitoring, A/B testing, and weekly performance reports highlighting CPL and conversion metrics
• Actionable recommendations for scaling what works and refining what doesn’t
I can supply existing brand assets, landing pages, and any historic data you need. Please tell me about similar campaigns you’ve run, the tools you rely on (e.g., Meta Ads Manager, Hootsuite, Buffer, or your favorites), and the KPIs you consider essential for proving success.
What I expect:
• A concise strategy outlining audience segments, messaging angles, and funnel flow
• A 30-day content and ad calendar tailored separately for Facebook, Instagram, and Twitter
• Creation (or direction) of scroll-stopping visuals and copy that match each platform’s best practices
• End-to-end campaign setup: pixel installation, custom audiences, and conversion goals
• Ongoing monitoring, A/B testing, and weekly performance reports highlighting CPL and conversion metrics
• Actionable recommendations for scaling what works and refining what doesn’t
I can supply existing brand assets, landing pages, and any historic data you need. Please tell me about similar campaigns you’ve run, the tools you rely on (e.g., Meta Ads Manager, Hootsuite, Buffer, or your favorites), and the KPIs you consider essential for proving success.