Lead-Gen LinkedIn & Meta Ads

Job ID: 40177334

Budget: $250 – $750 AUD

I need a hands-on specialist who can turn LinkedIn Campaign Manager and Meta Ads Manager into a steady pipeline of B2B leads for our company. The mandate is clear: generate high-quality business leads—no vanity metrics, just conversations my sales team can pick up right away.

A good first step will be refining the audience so we only pay to reach the right decision-makers. From there, you can decide whether to lean on LinkedIn Lead Gen forms, Meta website conversions, retargeting, look-alike audiences, or a mix. I’m open to creative angles, as long as they move prospects from impression to completed lead.

Our target market is faith-based (Christian) businesses who require startup/business consulting, need help work sourcing their products (from china) or are in need of our brand agency services.
The main point here is that we want them to jump onto our “book a discovery call” form and fill it out!

Deliverables
• Campaign strategy and targeting rationale
• Ad copy, creative concepts, and any suggested landing page tweaks
• Full build-out in LinkedIn and Meta, including Insight Tag / Pixel tracking
• Launch, daily optimisation, and troubleshooting during the first month
• Clear weekly reporting on spend, CPL, and next-step recommendations

When you send your proposal, include past work that shows you’ve already produced tangible B2B results - screens, links, or concise case notes are ideal. Let’s turn ad clicks into booked calls.