B2B Hospitality Lead Generation

Job ID: 39791833

Budget: $10 – $30 USD

Job Title:
Lead Generation Specialist for Luxury Yoga Retreats in Morocco —

About Us:
T House is a luxury 12-room, 24-guest beachfront villa in Essaouira, Morocco, designed for yoga teachers to host all-inclusive retreats. We handle logistics. Teachers keep 100% of revenue above our transparent base cost. Break-even at just 8 guests.

Your Mission:
Take over and scale our lead generation efforts to fill retreat dates in 2025–2026. You will outreach to yoga studios, retreat leaders, and teacher trainers — primarily in the UK and EU — using warm, personalized methods via email, LinkedIn, and Instagram DMs.


Scope of Work:

Lead Enrichment & Segmentation

Review and enrich the existing 197-contact list. Add missing data: Instagram handles, studio size, retreat history, or website links.

Segment contacts into three categories:

Teacher Training Studios → Pitch 30-day package

Boutique Yoga Studios → Pitch 3-day or 7-day packages

Wellness Centers / Holistic Hubs → Pitch group retreats

Multi-Channel Outreach

Send a personalized email sequence (copy provided — you customize the opening line per recipient).

Follow up via LinkedIn or Instagram DM if no reply within 5 days.

Track all activity (opens, replies, follow-ups) in a shared Google Sheet (template provided).

Booking Handoff

When a lead responds with interest:

Send the “Retreat Profit Guide” PDF.

Invite them to book a 15-minute discovery call via Calendly or message via WhatsApp.

Log all interactions and outcomes in the tracker.

Weekly Reporting

Every Friday, submit a brief report including:

Number of emails sent, LinkedIn/Instagram DMs sent

Number of replies and “interested” leads

Number of booked calls or WhatsApp handoffs

One suggestion to improve response rate or messaging

Budget & Terms:

Option: Ongoing Retainer

300 USD per month

Minimum commitment: 40 hours per week

Performance target: 3 qualified bookings per month

Weekly reporting and handoff required

Payment released upon submission of weekly report and verified handoff log

Ideal Freelancer Profile:

Proven experience in B2B lead generation for wellness, retreats, coaching, or experiential travel.

Fluent in English with strong written communication skills — able to write warm, personalized, non-salesy messages.

Familiar with basic email tools (MailerLite, Brevo, Gmail + CSV) or willing to learn simple systems.

How to Apply:

In your proposal, please include:

One or two samples of past outreach messages you have written (for yoga, wellness, retreats, or similar industries).

A brief example of how you would personalize the first line of an email to a yoga studio in Manchester (we will provide their website).

Confirmation that you understand this is permission-based, warm outreach — not cold spam blasting.