Fractional CMO Lead Generation
Budget: $250 – $750 USD
We run a technology development company that takes on full product development projects end-to-end. My goal with this engagement is crystal clear: bring in qualified companies that need an external tech team to own or extend their product roadmap.
Here is what you’ll be marketing:
• We build and scale products on cloud-first architectures and have deep experience in custom ERP and CRM roll-outs.
• Engagements range from green-field MVPs to enterprise re-platforming, always delivered as a dedicated, long-term development squad.
• Core domains we already understand include Healthcare, Finance, Retail, AI solutions, e-commerce, and Ed-tech.
What I need from you
1. A go-to-market plan that pinpoints channels where CTOs, product owners, or founders actively look for development partners.
2. Messaging and positioning assets (website copy, deck, one-pager) that speak to the pain points of those industries.
3. Campaign execution across the channels you identify—whether that’s LinkedIn ABM, email sequences, targeted content, or paid acquisition.
4. A repeatable lead-qualification funnel so that by the end of the first three months we have a predictable pipeline, not just sporadic inquiries.
5. Clear metrics and reporting: cost per lead, opportunity value, and conversion rates.
Success criteria
• At least 10 discovery calls with decision-makers per month by the end of month three.
• Two signed product-development contracts (or equivalent MRR) within the first six months.
• A documented playbook I can continue using after your engagement.
If you’re comfortable owning strategy through execution and have a portfolio of similar B2B tech growth wins, I’m ready to move quickly. Let’s discuss how you would tackle this and the milestones you’d set for the first 90 days.
Here is what you’ll be marketing:
• We build and scale products on cloud-first architectures and have deep experience in custom ERP and CRM roll-outs.
• Engagements range from green-field MVPs to enterprise re-platforming, always delivered as a dedicated, long-term development squad.
• Core domains we already understand include Healthcare, Finance, Retail, AI solutions, e-commerce, and Ed-tech.
What I need from you
1. A go-to-market plan that pinpoints channels where CTOs, product owners, or founders actively look for development partners.
2. Messaging and positioning assets (website copy, deck, one-pager) that speak to the pain points of those industries.
3. Campaign execution across the channels you identify—whether that’s LinkedIn ABM, email sequences, targeted content, or paid acquisition.
4. A repeatable lead-qualification funnel so that by the end of the first three months we have a predictable pipeline, not just sporadic inquiries.
5. Clear metrics and reporting: cost per lead, opportunity value, and conversion rates.
Success criteria
• At least 10 discovery calls with decision-makers per month by the end of month three.
• Two signed product-development contracts (or equivalent MRR) within the first six months.
• A documented playbook I can continue using after your engagement.
If you’re comfortable owning strategy through execution and have a portfolio of similar B2B tech growth wins, I’m ready to move quickly. Let’s discuss how you would tackle this and the milestones you’d set for the first 90 days.