Expert Email Marketer & Prospector
Budget: ₹750 – ₹1,250 INR
Lead Generation Specialist
• Built and managed prospect databases for compliance training programs -
segmenting audiences by industry, job title, company size, and geography
using ZoomInfo, Apollo, D&B Hoovers, and LinkedIn.
• Supported audience acquisition for FDA, GMP, GCP, Validation, QA, and
Regulatory Affairs programs by researching decision-makers and qualifying
contacts before passing them to the campaign team.
• Kept contact data clean and accurate, which reduced bounce rates and
improved targeting quality for email campaigns downstream.
• Worked closely with campaign managers and the sales team to
understand registration goals and adjust prospecting criteria accordingly.
• Identified new market segments and outreach opportunities through
ongoing research and competitive analysis.
Email Marketing Specialist
Managed a 300K+ B2B contact database across Life Sciences and BFSI
segments; executed 45+ email campaigns quarterly while personally
handling build, QA, and deployment across multiple platforms.
• Built multi-step automated journeys in Campaigner covering every stage:
awareness, early registration, reminders, urgency sends, post-event followup,
and re-engagement for non-openers - managing sequence logic and
dependencies across overlapping programs.
• Developed and optimized responsive HTML email templates to ensure a
consistent user experience across devices and email clients.
• Set up and maintained email authentication - SPF, DKIM, DMARC - and
kept suppression lists and bounce hygiene in order, which directly
supported deliverability across a high-volume sending program.
• Ran A/B tests on subject lines, body copy, CTAs, and send times;brought
results to the team with clear takeaways that shaped future campaign
decisions.
Produced post-campaign reports and presented performance insights and
improvement recommendations to internal Management on a regular basis.
• Built and managed prospect databases for compliance training programs -
segmenting audiences by industry, job title, company size, and geography
using ZoomInfo, Apollo, D&B Hoovers, and LinkedIn.
• Supported audience acquisition for FDA, GMP, GCP, Validation, QA, and
Regulatory Affairs programs by researching decision-makers and qualifying
contacts before passing them to the campaign team.
• Kept contact data clean and accurate, which reduced bounce rates and
improved targeting quality for email campaigns downstream.
• Worked closely with campaign managers and the sales team to
understand registration goals and adjust prospecting criteria accordingly.
• Identified new market segments and outreach opportunities through
ongoing research and competitive analysis.
Email Marketing Specialist
Managed a 300K+ B2B contact database across Life Sciences and BFSI
segments; executed 45+ email campaigns quarterly while personally
handling build, QA, and deployment across multiple platforms.
• Built multi-step automated journeys in Campaigner covering every stage:
awareness, early registration, reminders, urgency sends, post-event followup,
and re-engagement for non-openers - managing sequence logic and
dependencies across overlapping programs.
• Developed and optimized responsive HTML email templates to ensure a
consistent user experience across devices and email clients.
• Set up and maintained email authentication - SPF, DKIM, DMARC - and
kept suppression lists and bounce hygiene in order, which directly
supported deliverability across a high-volume sending program.
• Ran A/B tests on subject lines, body copy, CTAs, and send times;brought
results to the team with clear takeaways that shaped future campaign
decisions.
Produced post-campaign reports and presented performance insights and
improvement recommendations to internal Management on a regular basis.