Education Lead Gen Meta Ads
Budget: ₹12,500 – ₹37,500 INR
I run an offline training institute that delivers classroom programs in English communication, personality development, interview readiness, and a full suite of international test-prep courses (IELTS, TOEFL, OET, Duolingo English Test, SAT, and more). I am ready to scale and need a Meta Ads professional who has already done the hard yards in education marketing.
The entire mandate centres on lead generation—nothing else. Your job is to bring in a predictable flow of high-intent student enquiries for all of our programs across both Facebook and Instagram while keeping CPL in check and proving real enrolment ROI.
If you have previously handled education or test-prep funnels and can show actual conversion data (not merely clicks or impressions), I want to see it. Share the before-and-after CPL numbers, the volume of qualified leads delivered, and how many converted into paying students; screenshots, dashboards, or anonymised reports are fine.
Key deliverables I expect:
• A data-backed campaign blueprint covering audiences, creatives, and funnel stages
• Pixel and Conversion API setup or audit to ensure every enquiry is tracked through to enrolment
• Ongoing A/B testing, budget allocation, and daily optimisation to hold CPL to agreed targets
• Weekly performance reports highlighting leads generated, cost per lead, and conversion progress
Success will be measured solely on qualified leads and eventual student sign-ups, so please come prepared to discuss your past numbers and the strategy you will deploy to replicate—or beat—those results for us.
The entire mandate centres on lead generation—nothing else. Your job is to bring in a predictable flow of high-intent student enquiries for all of our programs across both Facebook and Instagram while keeping CPL in check and proving real enrolment ROI.
If you have previously handled education or test-prep funnels and can show actual conversion data (not merely clicks or impressions), I want to see it. Share the before-and-after CPL numbers, the volume of qualified leads delivered, and how many converted into paying students; screenshots, dashboards, or anonymised reports are fine.
Key deliverables I expect:
• A data-backed campaign blueprint covering audiences, creatives, and funnel stages
• Pixel and Conversion API setup or audit to ensure every enquiry is tracked through to enrolment
• Ongoing A/B testing, budget allocation, and daily optimisation to hold CPL to agreed targets
• Weekly performance reports highlighting leads generated, cost per lead, and conversion progress
Success will be measured solely on qualified leads and eventual student sign-ups, so please come prepared to discuss your past numbers and the strategy you will deploy to replicate—or beat—those results for us.