Cold Calling Lead Generation Campaign

I have a ready-to-use cold-calling script and a contact list of small, local companies operating within one specific industry. The sole purpose of each call is lead generation—securing the decision-maker’s name, confirming interest, and capturing the best next step for my sales team.

You will use the script as written, adapt your tone to each conversation, and log every outcome in the shared spreadsheet or CRM I provide. Accuracy and professionalism matter more than speed; I would rather have fewer, well-qualified leads than a long list of unverified names.

Deliverables
• Completed call log with outcome notes for every number dialed
• A separate sheet listing only the qualified leads, including contact person, direct phone or email, and any relevant remarks

Acceptance Criteria
• All numbers attempted at least twice (different times of day)
• Minimum 90 % data-entry accuracy when cross-checked against call recordings or notes
• Each qualified lead meets both targeting filters: local and within the specified industry

If you have prior experience generating B2B leads by phone and are comfortable following a set script while still sounding natural, this project should fit you well.