Accounting Tutor Google Ads
Budget: £20 – £250 GBP
I’m ready to turn my five-year track record of ACCA, ACA, AAT, CIMA, A-Level and Bachelor’s accounting tutoring into a steady, predictable stream of new students. To make that happen I need a Google Ads specialist who can build and optimise a lead-generation campaign aimed at both students and their parents, driving meaningful, ready to buy enquiries to www.myaccountingmentors.com through phone, email, WhatsApp etc.
You’ll be working inside my existing ad account, designing scroll-stopping creative, tightening copy that speaks to exam-focused pain points, and structuring campaigns that balance on-platform Lead Ads with traffic to my enquiry form. Pixel and Conversions API setup, custom events, retargeting audiences and ongoing optimisation are essential so that every step from impression to booked lesson is tracked and improved.
Deliverables
• Audience research and targeting aligned with UK students and parents
• 3–4 ad variations (image/video, headline, primary text) ready to A/B test
• Live campaigns directing traffic to both my website and Facebook page or Lead Form, whichever converts best
• Pixel/CAPI implementation, custom events and retargeting segments
• Weekly optimisation and a concise performance report that highlights cost per enquiry, key actions taken and next steps
Acceptance criteria: at least 30 qualified enquiries in the first 30 days at an agreed-upon CPA, full hand-over of creatives and settings, plus a written summary of the audiences and optimisation strategy.
If you’ve already lowered lead costs for education or tutoring clients in the UK, I’d love to see your approach.
You’ll be working inside my existing ad account, designing scroll-stopping creative, tightening copy that speaks to exam-focused pain points, and structuring campaigns that balance on-platform Lead Ads with traffic to my enquiry form. Pixel and Conversions API setup, custom events, retargeting audiences and ongoing optimisation are essential so that every step from impression to booked lesson is tracked and improved.
Deliverables
• Audience research and targeting aligned with UK students and parents
• 3–4 ad variations (image/video, headline, primary text) ready to A/B test
• Live campaigns directing traffic to both my website and Facebook page or Lead Form, whichever converts best
• Pixel/CAPI implementation, custom events and retargeting segments
• Weekly optimisation and a concise performance report that highlights cost per enquiry, key actions taken and next steps
Acceptance criteria: at least 30 qualified enquiries in the first 30 days at an agreed-upon CPA, full hand-over of creatives and settings, plus a written summary of the audiences and optimisation strategy.
If you’ve already lowered lead costs for education or tutoring clients in the UK, I’d love to see your approach.