Laravel SEO Technical Foundation

Project Description (Refined & Platform-Ready)

I run a non-CMS Laravel website that has never gone through a proper SEO foundation phase.
I’m looking for a single, clearly scoped engagement that leaves the site fully crawlable, indexable, and technically sound, with a clean and well-structured on-page setup for all priority pages.

This is a one-time project only — no monthly retainers, no ongoing link-building, and no long-term commitments.

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Scope of Work

1️⃣ Technical SEO Foundation (Implementation Required)

Set up the site so search engines can crawl and index it efficiently, without technical friction.

This includes:
• Robots.txt review and optimization
• XML sitemap generation and validation
• Canonical tag implementation
• Crawl budget and indexability checks
• Ensuring all critical URLs are reachable by search engines

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2️⃣ On-Page SEO Implementation (Not Audit-Only)

Hands-on optimization of existing pages — execution is required, not just recommendations.

This includes:
• Implementing optimized title tags and meta descriptions
• Refining keyword placement within existing content (no new copywriting)
• Cleaning and correcting H1–H3 hierarchy so each page clearly signals its topic and intent

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3️⃣ Internal Linking Optimization
• Create logical, SEO-friendly internal links between priority pages
• Improve topical relevance and help search engine bots discover content more efficiently

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4️⃣ Content Structure & Markup Adjustments
• Minor layout or markup adjustments where needed
• Improve clarity, hierarchy, and readability
• No new content creation required

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Deliverables
1. Pre- and post-implementation technical audit summaries, including crawl and indexation status
2. Updated Blade templates or code snippets reflecting all meta, heading, and structural changes
3. A concise change log explaining each update so the dev team can maintain it going forward

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Completion Criteria

The project is considered complete once:
• All agreed fixes are implemented
• XML sitemap is submitted and validated in Google Search Console
• Priority pages are confirmed as crawlable and indexable without errors

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Ideal Freelancer
• Strong Laravel (non-CMS) experience
• Comfortable executing code-level SEO fixes
• Able to handle both technical audits and hands-on implementation
• Clear communicator who documents changes properly

If you meet these requirements, I’m ready to get started immediately.