Graphic Design - Beverage Labels & Digital Menu

Job ID: 39691599

Budget: $10 – $30 USD

## **Job Title:**

Freelance Graphic Designer for Beverage Labels & Digital Menu – *The Seoul Bowl*

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## **Project Overview:**

*The Seoul Bowl* is a soul food brand serving signature rice bowls, banana pudding, and **Soul Punch** bottled drinks. We are seeking a creative, detail-oriented graphic designer to create **one versatile Soul Punch label** that works for all flavors, plus a **digital menu** showcasing our food and drink offerings for use on social media, website, and events.

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## **Scope of Work:**

**1. Soul Punch Label Design**

* One core label template that works for **all Soul Punch flavors** (Sunday Soul Punch, Purple Hustle, Redbone Lemonade)
* Space for flavor name to be written or printed
* Fits 16 oz PET plastic bottles
* Brand-consistent design (use existing *The Seoul Bowl* logo, fonts, and color palette)
* Print-ready format (CMYK, high-res PDF/PNG)

**2. Digital Menu Design**

* Attractive menu for both food and drink offerings (with pricing)
* Version for **Instagram post size** (square) and **story size** (vertical)
* Clean, readable, and on-brand design that’s easy to update in the future
* Deliver as editable Canva or Adobe Illustrator/Photoshop file + final export (PNG/JPG)

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## **Menu Items & Prices**

** Bowls (served with cornbread)** – \$10 each

* **Island Ting** – Jerk Chicken over rice
* **Southern Comfort** – Smothered Turkey Wings over rice
* **Fry Me to the Moon** – Southern Fried Fish over rice
* **The Honey Hot** – Crispy chicken tossed in honey hot sauce over rice

**Banana Pudding (Soul’D Out)**

* 8 oz – \$5
* 16 oz – \$8
* Pan – \$35

**Soul Punch (16 oz bottles)** – \$5 each

* Sunday Soul Punch (Tropical)
* Purple Hustle (Grape Lemonade Twist)
* Redbone Lemonade (Sweet-Tart Lemon Berry)

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## **Brand Guidelines:**

* Logo: Provided in PNG format
* Fonts: *Pacifico* (brand name), *Libre Baskerville* (tagline)
* Tagline: *Bringing You Home, One Bowl at a Time*
* Style: Vibrant, soulful, modern, clean
* Colors: Inspired by existing Seoul Bowl branding (to be provided)

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## **Deliverables:**

* 1 print-ready, waterproof-compatible label design for 16 oz bottles
* 1 digital menu design in post and story formats (with source files)

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## **Requirements:**

* Proven experience with **label design** and **menu graphics** (portfolio required)
* Ability to work with existing brand assets and guidelines
* Strong communication and quick turnaround (preferably within 5–7 days)
* Deliver final files in high resolution, print-ready and digital-ready