SEO Expert Needed for Travel Website (Technical + On Page + Local SEO) – Hourly Project

We are looking for an experienced SEO specialist to optimize our travel and tour booking website:

Website: https://tryyatra.com

Business Type: Travel & Tour Packages (India & International)
Booking Type: Inquiry-based (No online payment)

We want to improve Google ranking, organic traffic, and conversion rate.

This will be an hourly project (long-term if performance is good).

Scope of Work (Important)
1 Technical SEO Audit & Fix

Website crawl audit (404 errors, redirects, broken links)

Fix indexing issues in Google Search Console

XML Sitemap optimization

Robots.txt optimization

HTTPS & canonical issues check

Improve Core Web Vitals

Speed optimization (image compression, caching suggestions)

2 On-Page SEO Optimization

Optimize Title tags (under 60 characters)

Optimize Meta descriptions (CTR focused)

Proper H1, H2, H3 structure

Keyword placement improvement

Add ALT text to all images

Internal linking strategy

Optimize URLs if required

3 Keyword Research (Travel Industry Focus)

Target keywords example:

Kedarnath tour package

Char Dham Yatra package

Uttarakhand tour package

Chopta tour package

Bali tour package from India

Need:

High intent keywords

Low competition keywords

Long tail keywords

Local search keywords

Deliver keyword sheet in Excel/Google Sheet.

4 Content Optimization

Improve tour package descriptions

Add FAQ section (schema enabled)

Improve homepage SEO content

Add location-based keywords

Suggest blog strategy

6 Local SEO Setup

Google Business Profile optimization

NAP consistency check

Local citation building suggestions

Map ranking improvement plan

6 Schema Markup

Tour schema

FAQ schema

Organization schema

Breadcrumb schema

Expected Deliverables

Full SEO audit report

Fixed technical errors

Optimized top 10 tour pages

Keyword research sheet

Monthly ranking tracking report

Clear strategy roadmap for 3 months

Required Skills

Proven experience in Travel website SEO

WordPress knowledge (Important)

Experience with Elementor websites

Knowledge of Google Search Console & Analytics

Core Web Vitals optimization experience

Working Terms

Hourly contract

Weekly progress report required

No black-hat SEO

Only white-hat SEO strategy

Bonus Preference

If you have worked on:

Travel agency websites

Tour booking websites

Inquiry-based travel sites

Please share portfolio and ranking proof.