Legal Consultancy Site SEO Enhancement

SEO Optimization for Legal Consulting Website (alirafie.com/consulting)

Project Description:
I need an SEO expert to optimize my legal consulting website (alirafie.com) to rank for law school admissions consulting and BigLaw recruiting services.

About the Site:

Personal consulting brand for law school admissions and BigLaw career transitions
4 main pages: About, Podcast, Consulting, Contact
Target audience: Pre-law students applying to T14 schools + BigLaw associates looking to go in-house

Location: San Francisco Bay Area / Berkeley, CA

What I Need:

On-Page SEO:

Optimize meta titles, descriptions, and headers for target keywords
Improve page load speed and mobile responsiveness
Add schema markup for local business and personal brand
Optimize images (alt text, compression, lazy loading)
Internal linking structure


Keyword Research & Strategy:

Identify high-intent keywords for:

Law school admissions consulting
BigLaw recruiting consulting
T14 law school applications
In-house legal career transitions


Provide keyword mapping for each page


Content Optimization:

Optimize existing page copy for target keywords (without changing the messaging/tone)
Suggest blog post topics for long-tail SEO
Add FAQ schema to consulting page


Technical SEO:

Fix any crawl errors, broken links, or technical issues
Ensure proper sitemap and robots.txt setup
Check Core Web Vitals and fix issues
SSL and security check


Local SEO (if applicable):

Optimize for "Berkeley law school consultant" and similar local searches
Google My Business setup/optimization



Deliverables:

SEO audit report with prioritized action items
Implementation of on-page and technical SEO fixes
Keyword research document with rankings strategy
Monthly SEO performance report (optional ongoing work)

Site Details:

Built with Astro + Tailwind CSS
Hosted on Cloudflare Pages
GitHub repo access can be provided

Budget: $50-200 (depending on scope)
Timeline: 2-4 weeks for initial optimization
To Apply:
Please include:

Examples of sites you've ranked (especially service-based or consulting sites)
Your approach to SEO for a new website
Estimated timeline and breakdown of costs
Any questions you have about the project