Enhancement of GMB & SEO for Restaurant Map Pack Focus

Job ID: 40241423

Budget: $30 – $250 USD

The Goal: Increase Discovery Searches (unbranded) for a high-volume Greek & Pizza restaurant by 15%+ and dominate the Map Pack for Barrhaven and Riverside South.

What I DO NOT Want (The "Old Guy" Mistakes):

No "Grey Hat" Link Building: I am not interested in Social Bookmarking, Pearltrees, Classified Submissions, or low-quality Forum posting.

No Fluff Content: I do not want long-form, "lifestyle" Google Updates that bury our keywords.

No Ghosting on Data: I need a manager who actually looks at the Search Queries and Interactions in the Performance dashboard.

What I DO Want (The New Strategy):

SEO First GMB Updates: 3–4 posts per week that are short (50–80 words), front-loaded with keywords, and geographically targeted to Barrhaven and Riverside South.

Keyword Dominance: Focus on ranking for three specific categories: Greek Food, Pizza, and Catering.

High-Intent Conversion: Ensure all posts use "Call Now" or "Order" buttons to capture the 78% of local searchers who visit within 24 hours.

Local Relevance: Link building must be 100% local (Ottawa-based directories, food blogs, or local citations).

Performance Tracking:
You will be judged on the Discovery vs. Direct split in the GMB dashboard. I want to see our profile appearing for category searches, not just our business name.