E-commerce Performance Marketer Needed (Conversion Focus) -- 2

Job ID: 40044057

Budget: $30 – $250 USD

Seeking High-Conversion Social Media Ad Specialist / Team

We are looking for a sharp, results-driven specialist or small team to manage and scale highly profitable direct-response advertising campaigns across Facebook and Instagram. Expertise in expanding successful strategies to include Snapchat and TikTok is a significant advantage.

The primary objective is maximizing sales and Return on Ad Spend (ROAS). Every action must be centered around driving conversions, not vanity metrics.

Our Core Requirement:

The selected specialist/team will be responsible for creating the social media accounts, running all paid campaigns through their own established, high-performing Ad Accounts (e.g., their agency's or specialist accounts). We will provide high-quality video/reel creatives for boosting.

You will handle:

1. Campaign Execution & Management: Running all paid campaigns from your own Ad Accounts (Facebook, Instagram, and potentially Snapchat/TikTok).
2. Conversion Tracking: Implementing, configuring, and rigorously testing the conversion tracking infrastructure (Pixels/Tags) on our site.
3. Audience Strategy: Conducting deep audience research (cold, custom, look-alike) and developing the segmentation strategy.
4. Campaign Launch & Optimization: Launching the campaigns and performing daily, hands-on optimization within the Facebook Ads Manager, TikTok Ads, and Snapchat Ads dashboards to meet ROAS targets.

Ideal Fit & Next Steps

The ideal candidate already manages successful e-commerce and can demonstrate significant, proven ROAS gains.

In your reply, please outline:

1. Recent Results: Concrete ROAS and CPA results from a recent e-commerce campaign.
2. Tools & Platforms: The core tools you rely on for tracking, management, and analysis (e.g., FB Business Suite, TikTok Pixel, Google Analytics, reporting dashboards).
3. Launch Timeline: How quickly you can implement tracking and have the first campaigns live after we provide the creatives and agree on a testing budget.

We are prepared to move forward immediately upon agreeing on the strategy and a realistic testing budget.