E-commerce Ads Technical Expert
Budget: €18 – €36 EUR
We are a small but ambitious D2C e-commerce brand based in Italy, specializing in handcrafted premium candles and home decor products. The brand is positioned in the sustainable, design-conscious lifestyle space, with strong storytelling and emotional connection to our audience.
We’re currently running Meta & Google Ads and preparing to scale, but we’re looking for technical support to help us structure, optimize, and manage our campaigns more effectively. You will work directly with the founder, who handles creative and strategic direction. Your focus will be purely technical and operational.
We’re looking for someone reliable, detail-oriented, and familiar with the dynamics of Shopify, Google Ads and Meta Ads. If you're experienced in structuring ad accounts for performance and enjoy working in close collaboration with a small, motivated team, this could be a great fit.
**Key Responsibilities:**
- Set up and structure campaigns in Meta Ads Manager & Google (naming, objective, budget)
- Create saved audiences, lookalikes, and custom retargeting segments
- Ensure accurate tracking via Meta Pixel, Events Manager, and Shopify
- Assist with A/B testing structures and ongoing optimizations
- Monitor performance and learning phase behavior
- Export performance data to support our internal dashboards (GA4 or Sheets)
**What You Will NOT Be Doing:**
- Campaign strategy or creative direction
- Copywriting or design
- Managing ad spend directly without input
**Requirements:**
- Strong experience with Meta Ads & Google ads for e-commerce (D2C)
- Solid understanding of Shopify and GA4 integration
- Familiarity with Looker Studio and UTM tracking best practices
- Strong attention to detail and structured thinking
- Fluent communication in English (Italian is a plus, not mandatory)
**Collaboration Terms:**
- Weekly alignment (short call or message recap)
- Ongoing support (3–5 hours/week)
- 3-month initial collaboration, with potential extension
We’re currently running Meta & Google Ads and preparing to scale, but we’re looking for technical support to help us structure, optimize, and manage our campaigns more effectively. You will work directly with the founder, who handles creative and strategic direction. Your focus will be purely technical and operational.
We’re looking for someone reliable, detail-oriented, and familiar with the dynamics of Shopify, Google Ads and Meta Ads. If you're experienced in structuring ad accounts for performance and enjoy working in close collaboration with a small, motivated team, this could be a great fit.
**Key Responsibilities:**
- Set up and structure campaigns in Meta Ads Manager & Google (naming, objective, budget)
- Create saved audiences, lookalikes, and custom retargeting segments
- Ensure accurate tracking via Meta Pixel, Events Manager, and Shopify
- Assist with A/B testing structures and ongoing optimizations
- Monitor performance and learning phase behavior
- Export performance data to support our internal dashboards (GA4 or Sheets)
**What You Will NOT Be Doing:**
- Campaign strategy or creative direction
- Copywriting or design
- Managing ad spend directly without input
**Requirements:**
- Strong experience with Meta Ads & Google ads for e-commerce (D2C)
- Solid understanding of Shopify and GA4 integration
- Familiarity with Looker Studio and UTM tracking best practices
- Strong attention to detail and structured thinking
- Fluent communication in English (Italian is a plus, not mandatory)
**Collaboration Terms:**
- Weekly alignment (short call or message recap)
- Ongoing support (3–5 hours/week)
- 3-month initial collaboration, with potential extension