Shopify Store Optimization & Marketing Analysis -- 2

I need a seasoned Shopify expert to help me review, analyze and optimize my store. I launched it a couple of months ago, but the conversion rate is not good. Here's what I need:

- Design Review and Optimization: I need clarity on the design and suggestions to make it more user-friendly and appealing to potential customers.
- Adding Tools and Features: I would like to implement a few free tools to help boost sales, such as pop-up discounts and email marketing for abandoned carts.
- Optimizing Checkout Process: I need an expert to help streamline and improve the checkout process to reduce cart abandonment.
- Paid Marketing Optimization: I am running Facebook/Instagram Ads, but I need help with improving my ad targeting.

If you can also analyze my social media marketing campaigns to find out issues and improve ROI, that would be a cherry on top.

Ideal Skills:
- Extensive experience with Shopify
- Knowledge of free Shopify tools and apps
- Proficient in Facebook/Instagram Ads optimization
- Strong background in e-commerce design
- Excellent analytical skills

Please only apply if you have done similar jobs before. Thank you!