Sales-Focused Shopify Store With Marketing -- 2

My goal is to launch a Shopify store that turns visitors into purchasers of my physical products from day one. The build must be conversion-driven: clean navigation, persuasive product pages, streamlined checkout, and mobile-first speed.

Once the theme is in place, I need on-page SEO woven into every collection, product, and blog article so search engines can pick us up quickly. Beyond the technical tweaks, please map out an off-page strategy aimed at lifting our Domain Authority—high-quality backlinks, outreach ideas, and a clear timeline for measurable DA growth all matter to me.

To keep traffic flowing after launch, outline and set up a digital marketing campaign that can be switched on immediately—think Meta Ads, Google Shopping, email sequences, or any channel you know works for a fresh retail brand. I’ll supply product photos, copy basics, and brand colors; you handle theme customization, Liquid edits if needed, app recommendations, and analytics integration.

Deliverables
• Fully designed Shopify store ready to accept live orders
• On-page SEO: structured data, keywords, meta tags, image alt text
• Off-page plan targeting DA improvement (with initial backlink outreach started)
• Launch-ready marketing campaign assets and tracking in Google Analytics

Acceptance criteria: site loads <2.5 s on mobile, passes Shopify SEO checker with “good” scores, DA shows an upward trend in the first month, and marketing dashboards report correctly in Analytics.