SaaS Platform Marketing & Outreach Partner

Job Title: Comprehensive Outreach and Marketing Partner Needed for SaaS Product Validation and Launch
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Job Description:
I am developing a SaaS platform, DesignGenie, for fashion designers, offering AI-generated designs, automatic size chart generation, Pantone color suggestions, and customizable tech pack creation. The platform aims to streamline the design-to-manufacturing process.

I am looking for a professional or agency to assist with:
1. Initial Outreach and Validation (Immediate Need):
o Identify and connect with fashion designers, apparel manufacturers, and boutique owners.
o Facilitate product validation by sharing presentations or hosting short calls.
o Build a list of beta testers interested in using the platform when it launches (beta testing is 4–5 months away).
2. Marketing Campaign Management (Future Need):
o Plan and execute a marketing campaign upon launch, including:
 Social Media Marketing: Instagram and LinkedIn (organic and paid).
 Search Engine Marketing: Google AdWords campaigns.
 Content Marketing: Blog creation, video content, and audience engagement.
o Optimize user acquisition strategies and monitor performance metrics.
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Scope of Work:
Phase 1: Immediate Work (Validation and Beta User Recruitment)
• Connect with potential users via social media, email, or other relevant channels.
• Share feedback forms, presentations, or host video calls to gather insights.
• Deliver a validated list of contacts willing to participate in beta testing.
Phase 2: Future Marketing Campaign (Upon Product Launch)
• Create and manage a multi-channel marketing strategy.
• Design and run ad campaigns on Instagram, LinkedIn, and Google AdWords.
• Produce engaging content (blogs, articles, videos) to showcase the product.
• Track and optimize performance metrics (RoAS, CPA, engagement).
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Requirements:
• Proven experience in outreach and marketing, preferably for SaaS or fashion-related industries.
• Ability to execute multi-channel marketing campaigns.
• Strong communication and analytical skills to adapt strategies based on performance data.
• Open to collaborating for both phases (validation and marketing).
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Deliverables:
1. For Phase 1:
o Validated feedback and insights from outreach efforts.
o A list of interested beta testers with contact details.
2. For Phase 2:
o A comprehensive marketing plan for product launch.
o Execution of campaigns across social media, search engines, and content marketing.
o Monthly performance reports with actionable insights.
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Budget:
1. Phase 1 (Validation): Please quote for initial outreach and beta user recruitment.
2. Phase 2 (Marketing Campaign): Please provide a monthly budget estimate for managing the marketing campaign upon launch.
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Timeline:
• Phase 1: Immediate start, to be completed within 7 to 10 days.
• Phase 2: Marketing campaign to begin upon product launch, 4-5 months from now.
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How to Apply:
Please include:
1. A brief overview of your experience with outreach and marketing.
2. Examples of successful campaigns you’ve managed (relevant to SaaS or fashion).
3. Your approach for both phases of the project.
4. Estimated budget for both phases (separately).