SEO, SEM, and Design of Landing Page -- 2
Budget: $10 – $30 USD
Design strategy for the implementation of Search Engine Optimization (SEO) and Search Engine Marketing (SEM) for company’s (retail home appliances) website and design landing page to capture leads.
SEM Report- Analyze and recommend high potential keywords, provide copy-writing
Create Google Ads account, competitor analysis, conversion tracking setup, GTM and analytics setup/optimization, allocating funding (client to reimburse), setup and launch campaigns
Share keywords research, keywords segmentation, Ad group creation, Ad copy creation, bid management, extension setup
Share campaign performance reports, search terms coverage, negative keywords & lists, cross campaign + cross ad group negatives set up, audience selection, landing page optimization recommendations, and conduct general optimizations.
SEO Report- SEO Audit of client website with recommendations of page titles, webpage content and images keywords to yield higher search results.
Competitor research analysis, keyword research, on page SEO, Meta data optimization (Meta titles, Meta descriptions, Headings, image Alt text optimization, Content Optimization), Technical SEO
Campaign and Landing Page Execution- Design landing page to capture leads
Design landing page consistent with client branding and requirements (client to provide page from own domain range)
Create SEM campaign (same campaign indicated above) audience targeting with budget ($100/ month) to be proved. Campaign to capture leads info and redirect to client marketplace page
Sharing of campaign performance reports every 2 weeks (2 months) and thereafter monthly
SEM Report- Analyze and recommend high potential keywords, provide copy-writing
Create Google Ads account, competitor analysis, conversion tracking setup, GTM and analytics setup/optimization, allocating funding (client to reimburse), setup and launch campaigns
Share keywords research, keywords segmentation, Ad group creation, Ad copy creation, bid management, extension setup
Share campaign performance reports, search terms coverage, negative keywords & lists, cross campaign + cross ad group negatives set up, audience selection, landing page optimization recommendations, and conduct general optimizations.
SEO Report- SEO Audit of client website with recommendations of page titles, webpage content and images keywords to yield higher search results.
Competitor research analysis, keyword research, on page SEO, Meta data optimization (Meta titles, Meta descriptions, Headings, image Alt text optimization, Content Optimization), Technical SEO
Campaign and Landing Page Execution- Design landing page to capture leads
Design landing page consistent with client branding and requirements (client to provide page from own domain range)
Create SEM campaign (same campaign indicated above) audience targeting with budget ($100/ month) to be proved. Campaign to capture leads info and redirect to client marketplace page
Sharing of campaign performance reports every 2 weeks (2 months) and thereafter monthly