Mining Sector Marketing Specialist

I'm looking for an experienced digital marketer to generate leads in the Australian mining sector. The campaign will focus on search engines, social media, and email marketing.

Key Requirements:
- Develop and execute a comprehensive lead generation strategy
- Create engaging blog posts and articles
- Design eye-catching infographics and images
- Optimize for SEO and manage PPC campaigns

Ideal Skills and Experience:
- Proven track record in B2B lead generation
- Strong understanding of the mining industry
- Expertise in SEO, PPC, and social media marketing
- Excellent content creation and design skills
- Data-driven with the ability to analyze and optimize campaigns

Please provide samples of previous work and a detailed plan.