Marketing of productivity app in Europe

Job ID: 33129101

Budget: €750 – €1,500 EUR

Hi,

Do you know how to promote IT solutions to institutional clients in Europe?

We have a productivity app, presented on restya.com, which is already being used within about a hundred clients mainly in Europe. The software is developed in India, and there is a sales representative in Switzerland. Most customers are public entities like city administrations, governmental agencies, universities, or private undertakings with more than 300 employees speaking German, French, or English. Our solution can be installed on-premise, and many customers request implementation support and adjustments of the source code.

Currently, we look for a freelancer, a small marketing agency, or a re-seller who can support us with the implementation of marketing activities.

Some SEO and content marketing activities have already been implemented with little response. Most leads came in through the publication of our open source product variant. A good product alone is not enough, we are now in a need of an overall marketing plan, the implementation of campaigns, social media presence, webinars, and social networking for lead generation and for triggering sales in general. Support can be provided by web designers, developers, sales, and management personnel.

The ideal candidate should have a certain experience with approaching IT departments or management personnel of institutional clients and large undertakings in various European countries including Germany or France. It's essential that the candidate is willing to do hands-on work, and can act proactively. We are not looking for somebody who wants to work only as a consultant.

Our Budget is tight. For marketing activities, we can currently afford around 300€ per month and expect therefore availability of about a day per week (on average). A long time commitment is desired, and there is potential for further growth in the following year.

A trial period of three months could be implemented here on freelancer.com. Each month could be a milestone unless you propose another approach. Later we may enter into a bilateral agreement for a more permanent solution.

Please inform me about your product portfolio and your customer base, or about your personal work experiences, and clarify if you work as an individual or as a team. Please also mention your language skills. Thank you.

kind regards,

Simon