Lead-Generating Email & Social Campaign
Budget: ₹12,500 – ₹37,500 INR
I’m ready to ramp up lead generation for Indian Mart by pairing a solid email marketing sequence with coordinated social posts across Facebook, Instagram and LinkedIn.
Here’s the plan in a nutshell:
• Email marketing – I’ll provide brand guidelines and access to our mailing list; you build an ongoing flow that mixes newsletters, time-sensitive promotional offers and concise product updates. Each email should be mobile-friendly, A/B-tested and integrated with common platforms such as Mailchimp or Sendinblue so we can track open and click-through rates.
• Social media – Repurpose the email themes into engaging posts, stories and short-form videos that fit the voice of each channel. Consistent visuals, compelling CTAs and well-targeted ad sets are essential to drive traffic back to our landing pages.
• Audience – Campaigns must speak to both B2B and B2C segments, so copy and creative should clearly highlight product benefits for end-users while emphasizing margin and reliability for resellers and business buyers.
Deliverables I need to sign off on:
1. 30-day content calendar covering all three social platforms.
2. Three-part email sequence template (newsletter, promo, product update) with subject-line variants.
3. Performance dashboard or weekly report outlining reach, engagement, leads captured and recommended tweaks.
If you’re comfortable juggling email automation and paid/organic social tactics in parallel, let’s get this live within the next two weeks.
Here’s the plan in a nutshell:
• Email marketing – I’ll provide brand guidelines and access to our mailing list; you build an ongoing flow that mixes newsletters, time-sensitive promotional offers and concise product updates. Each email should be mobile-friendly, A/B-tested and integrated with common platforms such as Mailchimp or Sendinblue so we can track open and click-through rates.
• Social media – Repurpose the email themes into engaging posts, stories and short-form videos that fit the voice of each channel. Consistent visuals, compelling CTAs and well-targeted ad sets are essential to drive traffic back to our landing pages.
• Audience – Campaigns must speak to both B2B and B2C segments, so copy and creative should clearly highlight product benefits for end-users while emphasizing margin and reliability for resellers and business buyers.
Deliverables I need to sign off on:
1. 30-day content calendar covering all three social platforms.
2. Three-part email sequence template (newsletter, promo, product update) with subject-line variants.
3. Performance dashboard or weekly report outlining reach, engagement, leads captured and recommended tweaks.
If you’re comfortable juggling email automation and paid/organic social tactics in parallel, let’s get this live within the next two weeks.