Lead-Focused WordPress Martial Arts Site Revamp - Homepage Redesign Trial First
Budget: $30 – $250 AUD
Job Description:
I’m looking for a talented web developer and SEO specialist to help refresh and transform my martial arts website, www.actiontaekwondo.com.au, into a high-performing lead generation machine. The site is currently built on WordPress using Divi, hosted on WP Engine, and integrates with Spark Membership for lead follow-up. We’re now transitioning to Go High Level (GHL) for all lead management after form submission.
IMPORTANT:
Before committing to a full website project, I will hire one developer to redesign just the homepage. This trial will help me evaluate your skills, creativity, and understanding of the project’s goals. If the homepage meets expectations, we can then proceed with the full site.
⸻
Scope of the Homepage Trial:
• Redesign the homepage with conversion and lead generation as the top priority
• Improve copywriting and embed compelling CTAs (Calls-to-Action)
• Optimize speed and mobile usability
• Remove unnecessary plugins and improve performance (Google PageSpeed scores must be in the green)
• Include contact form and testimonials
• Use keyword research to inform homepage SEO
⸻
Full Website Goals (after successful homepage trial):
• Rebuild the site to focus on attracting and converting new leads
• Streamline and clean up all pages for speed and simplicity
• Full SEO audit and implementation (including on-page optimization)
• Integration of all lead capture forms with Go High Level, replacing Spark Membership for lead handling
• Possibly recommend better hosting if WP Engine isn’t optimal
⸻
Ideal Skills and Experience:
• Strong WordPress and Divi design background
• Deep understanding of SEO and conversion-focused design
• Excellent copywriting and CTA strategy
• Experience with mobile optimization and page speed improvements
• Familiarity with Go High Level is a bonus
• Can collaborate or recommend adjustments to existing hosting (currently WP Engine)
⸻
To Apply:
Please respond with:
• Examples of high-converting homepages or martial arts websites you’ve worked on
• A short outline of what you would do for the homepage redesign
• Your fixed price for the homepage trial
• Confirmation that you’re available to take on the full project if the trial goes well
Thanks,
Alex
Owner & Chief Instructor
Action Tae Kwon-Do
I’m looking for a talented web developer and SEO specialist to help refresh and transform my martial arts website, www.actiontaekwondo.com.au, into a high-performing lead generation machine. The site is currently built on WordPress using Divi, hosted on WP Engine, and integrates with Spark Membership for lead follow-up. We’re now transitioning to Go High Level (GHL) for all lead management after form submission.
IMPORTANT:
Before committing to a full website project, I will hire one developer to redesign just the homepage. This trial will help me evaluate your skills, creativity, and understanding of the project’s goals. If the homepage meets expectations, we can then proceed with the full site.
⸻
Scope of the Homepage Trial:
• Redesign the homepage with conversion and lead generation as the top priority
• Improve copywriting and embed compelling CTAs (Calls-to-Action)
• Optimize speed and mobile usability
• Remove unnecessary plugins and improve performance (Google PageSpeed scores must be in the green)
• Include contact form and testimonials
• Use keyword research to inform homepage SEO
⸻
Full Website Goals (after successful homepage trial):
• Rebuild the site to focus on attracting and converting new leads
• Streamline and clean up all pages for speed and simplicity
• Full SEO audit and implementation (including on-page optimization)
• Integration of all lead capture forms with Go High Level, replacing Spark Membership for lead handling
• Possibly recommend better hosting if WP Engine isn’t optimal
⸻
Ideal Skills and Experience:
• Strong WordPress and Divi design background
• Deep understanding of SEO and conversion-focused design
• Excellent copywriting and CTA strategy
• Experience with mobile optimization and page speed improvements
• Familiarity with Go High Level is a bonus
• Can collaborate or recommend adjustments to existing hosting (currently WP Engine)
⸻
To Apply:
Please respond with:
• Examples of high-converting homepages or martial arts websites you’ve worked on
• A short outline of what you would do for the homepage redesign
• Your fixed price for the homepage trial
• Confirmation that you’re available to take on the full project if the trial goes well
Thanks,
Alex
Owner & Chief Instructor
Action Tae Kwon-Do