Jewelry storefront market researcher project
Budget: $3 – $10 SGD
We are looking for a researcher to conduct a comprehensive analysis of jewelry storefronts on Etsy, eBay, and Instagram. The analysis should focus on jewelry prices of USD $100 and above, including audience research, retargeting, hashtag usage, and revenue per lifetime customer.
The researcher should provide a detailed competitor analysis of the top-performing jewelry storefronts in these three platforms, including but not limited to:
Jewelry prices of USD $100 and above: The researcher should identify the average price of jewelry items offered in this price range and compare it with the market price.
Audience research: The researcher should provide insights into the demographics of the audience of each storefront, including age, gender, location, and interests.
Retargeting: The researcher should investigate how each storefront utilizes retargeting techniques, such as abandoned cart emails or targeted ads, to attract potential customers.
Hashtag usage: The researcher should analyze the use of hashtags by each storefront and determine which ones are the most effective in driving traffic and sales.
Revenue per lifetime customer: The researcher should provide an estimate of the lifetime value of a customer for each storefront, including repeat purchases and average order value.
The researcher should present the findings in a comprehensive report that includes data visualizations, market insights, and actionable recommendations for improving our own jewelry storefront.
For the initial report no more than 4-5 hours should be spent.
The researcher should provide a detailed competitor analysis of the top-performing jewelry storefronts in these three platforms, including but not limited to:
Jewelry prices of USD $100 and above: The researcher should identify the average price of jewelry items offered in this price range and compare it with the market price.
Audience research: The researcher should provide insights into the demographics of the audience of each storefront, including age, gender, location, and interests.
Retargeting: The researcher should investigate how each storefront utilizes retargeting techniques, such as abandoned cart emails or targeted ads, to attract potential customers.
Hashtag usage: The researcher should analyze the use of hashtags by each storefront and determine which ones are the most effective in driving traffic and sales.
Revenue per lifetime customer: The researcher should provide an estimate of the lifetime value of a customer for each storefront, including repeat purchases and average order value.
The researcher should present the findings in a comprehensive report that includes data visualizations, market insights, and actionable recommendations for improving our own jewelry storefront.
For the initial report no more than 4-5 hours should be spent.