Image-Based Google Ad for a particular URL

I'm looking for a freelancer who can design and implement an effective Google ad campaign aimed at increasing traffic to a specific URL. The ad will be image-based and targeted at the general public.

Key Requirements:
- Design engaging, high-quality image-based Google ads
- Strategically target the ads to reach the general public
- Optimize the campaign for maximum web traffic

Ideal Skills:
- Proficiency in Google Ads
- Graphic design skills for creating appealing image-based ads
- Experience in targeting and optimizing ad campaigns for website traffic

Please provide examples of previous work and your strategy for this project in your proposal.