HubSpot Specialist for B2B Marketing Automation

Job ID: 39336621

Budget: ₹37,500 – ₹75,000 INR

Position 2: HubSpot & Marketing Automation Expert (Freelance - 2 to 3 Months)
Company: ADGTECH SOLUTIONS INC.
Duration: 2–3 Months (with possible extension)
Location: Remote
Engagement: Freelance/Contract Basis
Budget: To be discussed
Role Overview:
We’re looking for a HubSpot and Marketing Automation Specialist who can help us optimize our inbound marketing strategy, set up automated workflows, and improve engagement with B2B prospects.
Key Responsibilities:
• Configure and manage HubSpot CRM, email marketing, and lead nurturing workflows.
• Create and refine marketing automation flows that support the B2B sales funnel.
• Build and test landing pages, forms, and CTAs using HubSpot.
• Segment and target audiences for personalized email campaigns and drip sequences.
• Collaborate with the sales and content teams to build scalable and trackable campaigns.
• Analyze campaign performance (open rates, CTRs, form submissions) and improve flows accordingly.
• Ensure proper integration between HubSpot, website CMS, and third-party tools.
• Set up lead scoring, deal stages, and reporting dashboards for marketing-qualified leads (MQLs).
Required Skills:
• Proven experience with HubSpot Marketing Hub (certifications are a plus).
• Expertise in creating automated workflows, sequences, and lifecycle emails.
• Strong understanding of B2B buyer journey, lead management, and CRM hygiene.
• Ability to interpret data and provide insights that support ROI-driven decisions.
• Basic HTML knowledge (for customizing HubSpot emails and templates).
Related categories: Internet Marketing SEO Sales Marketing Email Marketing