Hotel Booking Engine Conversion Optimization

Job ID: 39319979

Budget: $2 – $8 USD

I need a specialist to configure Google Ads for tracking conversions when a guest clicks on campaign links and lands on our Wubook booking engine. The project involves:

- Monitoring the entire sales funnel within the Wubook engine, from viewing room details to entering customer information and confirming bookings, as well as checking dates.
- Measuring sales amounts in relation to the total value of reservations.
- Setting up Google Tag Manager with specific tags for tracking website traffic, campaign objectives and sales conversions.
- Managing ongoing campaigns by utilizing negative keywords.

Ideal skills for this project include extensive experience with Google Ads and Google Tag Manager, and a deep understanding of hotel reservation booking engines, specifically Wubook.