Google Ads Specialist for Lead Generation
Budget: $25 – $50 USD
Sure, here's the translation:
We are a plastic injection mold manufacturer based in China, and we are currently experimenting with search ads targeting Australia. We are doing this to narrow down the target area in order to collect and analyze data, based on the advice of another Google Ads expert.
After launching this ad, the initial click-through rate was quite high, around 10%, but the visitor duration was very short, only about ten to twenty seconds. This result is certainly not ideal. I suspect many people clicked on the ad, realized it was a Chinese supplier, and left because it's not what they wanted.
So, I added a line to the ad copy, "China based serving Australia," and fixed it in the second position. However, since then, the ad's click-through rate has dropped significantly, to only 1% to 2%.
This is the situation. I think we might be lacking some Google Ads skills and need an expert to help us improve the ad's CTR and conversion rate. This is a one-time project, as the ad performance has been poor and the budget is limited. However, if it proves effective, we will increase the budget and expand the ads to other countries.
We are a plastic injection mold manufacturer based in China, and we are currently experimenting with search ads targeting Australia. We are doing this to narrow down the target area in order to collect and analyze data, based on the advice of another Google Ads expert.
After launching this ad, the initial click-through rate was quite high, around 10%, but the visitor duration was very short, only about ten to twenty seconds. This result is certainly not ideal. I suspect many people clicked on the ad, realized it was a Chinese supplier, and left because it's not what they wanted.
So, I added a line to the ad copy, "China based serving Australia," and fixed it in the second position. However, since then, the ad's click-through rate has dropped significantly, to only 1% to 2%.
This is the situation. I think we might be lacking some Google Ads skills and need an expert to help us improve the ad's CTR and conversion rate. This is a one-time project, as the ad performance has been poor and the budget is limited. However, if it proves effective, we will increase the budget and expand the ads to other countries.