B2B Google Ads Lead Generation

I'm in need of an expert to set up a Google Ads campaigns with the primary goal of generating leads and driving traffic. My company targets Financial Services in the UK. I'm open to your professional opinion whether Search, Display, or Video Ads will deliver the best results. Desired skills and experience:

- Proven experience with B2B Google Ads campaigns
- Expert in lead generation through Google Ads
- Knowledge of optimizing ad types for best results
- Excellent understanding of targeting and segmentation within Google Ads.