Google Ads Expert for Home Renovation Leads

Job ID: 37733377

Budget: $250 – $750 USD

Experienced PPC Google Ads Specialist Needed for Home Renovation Company

### Job Description:
We are seeking a highly skilled and experienced PPC Google Ads Specialist to manage and optimize Google Ads campaigns for our client, a leading home renovation and remodeling company based in New York. The ideal candidate will have a strong background in creating, managing, and optimizing PPC campaigns, with a proven track record of driving targeted traffic and increasing conversions while maintaining a strong ROI.

### Responsibilities:
- Campaign Management: Develop, manage, and optimize comprehensive PPC campaigns
- Keyword Research: Conduct thorough keyword research to identify high-potential keywords for targeting, considering both high volume and niche terms relevant to home renovations and remodeling.
- Ad Creation: Craft compelling ad copy that resonates with the target audience and adheres to Google Ads policies. Creativity and the ability to write engaging copy are crucial.
- Budget Management: Monitor and adjust budgets to ensure optimal allocation of funds across campaigns, aiming for maximum ROI.
- Performance Analysis: Use Google Ads and Google Analytics to track and analyze campaign performance. Provide regular reports highlighting key metrics, insights, and recommendations for improvement.
- Landing Page Optimization: Work closely with the web development team to suggest improvements for landing pages to increase conversion rates.
- Competitor Analysis: Keep an eye on competitors' PPC strategies and suggest adjustments to our campaigns to maintain a competitive edge.

### Requirements:
- Proven experience managing PPC campaigns, particularly in Google Ads.
- Excellent analytical skills, with proficiency in Google Analytics and other relevant tools.
- Ability to write compelling ad copy and optimize landing pages for conversions.
- Great communication skills and the ability to work collaboratively with our team.

### How to Apply:
Please send your pitch and examples of successful PPC campaigns you've managed. Include any relevant certifications and your availability for a video interview.

### What We Offer:
- Competitive freelance rates.
- Opportunity to work with a reputable client in the home renovation industry.
- Flexible hours and the possibility of long-term collaboration.