Football LinkedIN
Budget: £1,500 – £3,000 GBP
Synopsis:
Players, clubs and eventually referees build profiles for their page. Clubs or players can search for one another through filters or open searches. Ages from 13 and above (child data protection laws need to be checked). UK wide based app, likely starting in England first then branch out. Full leagues tables and info with links to official site.
Features:
- [ ] Free to apply/make a profile.
- [ ] Paid promotion which includes player promotion or club promotions. (Player of the week/month, club vice versa). Pay to be certified account (most likely for coaches and high profile players and refs)
- [ ] Players, clubs and ref profiles, potentially league profiles (at a later date).
- [ ] Messaging.
- [ ] Proximity searching.
- [ ] Photos and video uploads.
- [ ] Football related content.
Problems solved from app-
Lack of clear options and opportunities for inactive players looking for a club.
Arranging pitches and referees becomes a lot easier if traditional route not working.
Cross communication between clubs and also players becomes clearer.
References checks from certified accounts.
Clubs looking for managers or players can clearly define what they are looking for, through drop downs or free text.
Profit-
Certified accounts/profiles (Potential to make into premium accounts)
Merchandise (hats, gloves, shin pads, training tops etc)
Advertisement and partnerships
Spotlight request (top 10 for club and player) 9 paid 1 random free, with higher fee for club or player month spotlight.
Examples-
Club profile:
Home ground, kits, leagues they are in, teams they have, bio (aspirations), descriptions of style of play, recruitment, staff and player profiles that are customisable. Additional: training times and locations, memos.
Player Profile:
Can be made by club or players, access to be given to creator of profile, one profile per person. History of player (previous clubs and positions), achievements, attributes (weight, height). The ability to have profiles endorsed by other profiles including clubs and players.
Players, clubs and eventually referees build profiles for their page. Clubs or players can search for one another through filters or open searches. Ages from 13 and above (child data protection laws need to be checked). UK wide based app, likely starting in England first then branch out. Full leagues tables and info with links to official site.
Features:
- [ ] Free to apply/make a profile.
- [ ] Paid promotion which includes player promotion or club promotions. (Player of the week/month, club vice versa). Pay to be certified account (most likely for coaches and high profile players and refs)
- [ ] Players, clubs and ref profiles, potentially league profiles (at a later date).
- [ ] Messaging.
- [ ] Proximity searching.
- [ ] Photos and video uploads.
- [ ] Football related content.
Problems solved from app-
Lack of clear options and opportunities for inactive players looking for a club.
Arranging pitches and referees becomes a lot easier if traditional route not working.
Cross communication between clubs and also players becomes clearer.
References checks from certified accounts.
Clubs looking for managers or players can clearly define what they are looking for, through drop downs or free text.
Profit-
Certified accounts/profiles (Potential to make into premium accounts)
Merchandise (hats, gloves, shin pads, training tops etc)
Advertisement and partnerships
Spotlight request (top 10 for club and player) 9 paid 1 random free, with higher fee for club or player month spotlight.
Examples-
Club profile:
Home ground, kits, leagues they are in, teams they have, bio (aspirations), descriptions of style of play, recruitment, staff and player profiles that are customisable. Additional: training times and locations, memos.
Player Profile:
Can be made by club or players, access to be given to creator of profile, one profile per person. History of player (previous clubs and positions), achievements, attributes (weight, height). The ability to have profiles endorsed by other profiles including clubs and players.
Related categories:
Internet Marketing
Link Building
Social Networking
Twitter
Social Media Marketing