Facebook Ads Optimization for B2B Leads in Real Estate

I'm currently running a Facebook ad campaign aimed at generating B2B leads in the Real Estate sector. The campaign has been live for about a month, but the performance has significantly declined. The cost per lead has increased and the quality of leads has become irrelevant. I need an expert to analyze and optimize my campaign to generate better, more cost-effective leads.

Ideal Skills:
- Facebook Ads Management
- B2B Marketing Experience
- Real Estate Industry Knowledge
- Lead Generation Strategies
- Data Analysis and Interpretation
- Ad Optimization Techniques