Experienced Freelance Performance Marketer Needed (no agency only individual with good experience)

Looking for an Experienced Freelance Performance Marketer (No Agencies)

Description:
We are seeking an experienced freelance performance marketer (individual only, no agencies) to help optimize and scale our paid digital campaigns across platforms like Google Ads, Meta, and LinkedIn. The ideal candidate should have hands-on experience in the **Indian market** and a track record of working with D2C brands.

Scope of Work:

* Audit and optimize current campaigns (Google Ads, Meta, LinkedIn, etc.)
* Improve targeting and audience segmentation to reach more relevant users
* Optimize bidding strategies, creatives, and landing pages to lower CPL
* Set up advanced tracking (Google Tag Manager, Facebook Pixel, etc.)
* Implement retargeting strategies and multi-step conversion funnels
* Weekly reporting, A/B testing, and continuous optimization

Requirements:

* Minimum 4 years of experience in performance marketing
* Proven success in India-focused campaigns
* Prior experience working with direct-to-consumer (D2C) brands
* Strong analytical skills and a data-driven mindset
* Ability to work independently, meet deadlines, and communicate clearly

**Bonus Points For:

* Familiarity with sustainability, clean tech, or solar sector
* Ability to create reports that clearly show ROI and impact