Email Marketing & HubSpot Management
Budget: £2 – £5 GBP
Digital Marketing Specialist – Brief
About Us:
The company is one of Europe’s leading real estate media brands, showcasing luxury homes, new developments, and market insights across our high-performing social media platforms and website. We work with developers, estate agents and property professionals to create compelling digital content and campaigns.
Role Overview:
We’re looking for a freelance Digital Marketing Specialist to help manage and optimise our email marketing campaigns, track performance metrics, and maintain our HubSpot CRM. This is a part-time remote role with the potential to expand.
Key Responsibilities:
HubSpot CRM Management:
Set up and manage workflows, lists, and contact segmentation
Ensure data hygiene and CRM optimisation for marketing and sales
Integrate and track campaign performance through HubSpot reporting
Email Marketing:
Create and schedule weekly or campaign-based emails using HubSpot
Design automated drip campaigns for lead nurturing and retention
Monitor open rates, CTRs, and improve subject lines and formatting
Analytics & Conversion Optimisation:
Track campaign KPIs and generate reports (email performance, lead sources, etc.)
Provide actionable insights to improve lead conversions and audience targeting
Optimise CTAs and landing pages for maximum performance
Ideal Skills & Experience:
Proven experience using HubSpot (CRM + Marketing Hub)
Strong understanding of email marketing best practices
Experience with performance tracking, GA4, and marketing analytics
Knowledge of real estate or luxury/lifestyle industries is a plus
Excellent communication and attention to detail
Commitment:
Estimated 5–10 hours per week to start
Remote & flexible schedule
Opportunity to grow with the business
About Us:
The company is one of Europe’s leading real estate media brands, showcasing luxury homes, new developments, and market insights across our high-performing social media platforms and website. We work with developers, estate agents and property professionals to create compelling digital content and campaigns.
Role Overview:
We’re looking for a freelance Digital Marketing Specialist to help manage and optimise our email marketing campaigns, track performance metrics, and maintain our HubSpot CRM. This is a part-time remote role with the potential to expand.
Key Responsibilities:
HubSpot CRM Management:
Set up and manage workflows, lists, and contact segmentation
Ensure data hygiene and CRM optimisation for marketing and sales
Integrate and track campaign performance through HubSpot reporting
Email Marketing:
Create and schedule weekly or campaign-based emails using HubSpot
Design automated drip campaigns for lead nurturing and retention
Monitor open rates, CTRs, and improve subject lines and formatting
Analytics & Conversion Optimisation:
Track campaign KPIs and generate reports (email performance, lead sources, etc.)
Provide actionable insights to improve lead conversions and audience targeting
Optimise CTAs and landing pages for maximum performance
Ideal Skills & Experience:
Proven experience using HubSpot (CRM + Marketing Hub)
Strong understanding of email marketing best practices
Experience with performance tracking, GA4, and marketing analytics
Knowledge of real estate or luxury/lifestyle industries is a plus
Excellent communication and attention to detail
Commitment:
Estimated 5–10 hours per week to start
Remote & flexible schedule
Opportunity to grow with the business