Digital Marketing Campaign for Car Service

I'm seeking a skilled and experienced digital marketer to create and implement a campaign aimed at increasing bookings for my car service, which specializes in transfers to and from Miami airport and Miami cruise port.

Key Requirements:
- Target Audience: The primary focus of this campaign is tourists visiting Miami. Understanding this demographic and how to best reach them is crucial.
- Goal: The main objective of the campaign is to boost bookings. Strategies should be tailored towards converting interest into confirmed rides.
- Platform Selection: While the specific platforms for the campaign have not been decided, the freelancer should have the expertise to recommend and select the most effective channels, whether it be social media, search engines, email marketing, or others.

Ideal Skills:
- Proven experience in digital marketing, particularly in the travel or local service industry.
- Strong understanding of targeting and reaching tourists.
- Ability to create compelling content that drives bookings.
- Proficiency in analyzing campaign performance and adjusting strategies accordingly.