Develop and Link Social Media, SEO Optimization
Budget: $375 – $750 AUD
I am looking for a marketing and content systems expert to help increase traffic to my Wix website, set up and link social media platforms, and provide training so I can manage everything independently.
Key Requirements:
- Create and fully set up professional social media accounts for Facebook (Page and Business Manager) and Instagram (Business).
- Optimize profiles with branding (bios, pics, banners, highlights) and link them to my business website.
- Set up a content system to promote blog posts consistently and drive followers to my website.
- Integrate social media with Wix: add social icons in headers/footers, embed feeds on homepage or blog pages, set up Wix automations (e.g., mail capture via socials), and ensure all buttons/sharing options are functional.
- Audit and enhance the current blog strategy for SEO optimization using best practices like keywords, readability improvements, alt text for images, clean URLs, etc.
- Implement a basic SEO strategy: identify target keywords, suggest blog topics aligned with high-traffic/low-competition keywords, optimize site-wide SEO settings, and recommend tools for tracking progress.
- Set up basic email marketing: fix subscription forms on the site, assist with newsletter templates/campaigns, and optionally create a lead magnet/freebie for list growth.
- Develop a basic brand style guide (colors, fonts tone) and starter content package (10–20 posts with graphics + captions).
- Provide 1-on-1 coaching on posting/scheduling content, using Canva or similar tools, reading analytics, managing emails/automations, updating links/integrations with Wix, etc.
Ideal Skills & Experience:
- Social media page development & management experience.
- Proficiency in Wix website management & SEO optimization.
- Expertise in blog strategy & email marketing.
- Training/coaching skills for effective handover of tasks.
Key Requirements:
- Create and fully set up professional social media accounts for Facebook (Page and Business Manager) and Instagram (Business).
- Optimize profiles with branding (bios, pics, banners, highlights) and link them to my business website.
- Set up a content system to promote blog posts consistently and drive followers to my website.
- Integrate social media with Wix: add social icons in headers/footers, embed feeds on homepage or blog pages, set up Wix automations (e.g., mail capture via socials), and ensure all buttons/sharing options are functional.
- Audit and enhance the current blog strategy for SEO optimization using best practices like keywords, readability improvements, alt text for images, clean URLs, etc.
- Implement a basic SEO strategy: identify target keywords, suggest blog topics aligned with high-traffic/low-competition keywords, optimize site-wide SEO settings, and recommend tools for tracking progress.
- Set up basic email marketing: fix subscription forms on the site, assist with newsletter templates/campaigns, and optionally create a lead magnet/freebie for list growth.
- Develop a basic brand style guide (colors, fonts tone) and starter content package (10–20 posts with graphics + captions).
- Provide 1-on-1 coaching on posting/scheduling content, using Canva or similar tools, reading analytics, managing emails/automations, updating links/integrations with Wix, etc.
Ideal Skills & Experience:
- Social media page development & management experience.
- Proficiency in Wix website management & SEO optimization.
- Expertise in blog strategy & email marketing.
- Training/coaching skills for effective handover of tasks.