DIGITAL PERFORMANCE MARKETING EXPERT

Job ID: 39166164

Budget: $8 – $15 USD

I'm looking for an experienced digital performance marketer to develop and execute an extensive online marketing plan. Key tasks will include:

- Creating a strategic plan for various periods and campaigns
- Tracking the performance of our activities and compiling detailed reports
- Collaborating with partners from diverse sectors such as Affiliate, Branding, and Payment to enhance our plan and boost performance
- Performing in-depth analyses to identify areas for improvement
- Managing a multi-platform advertising budget, with a range from 300 million to 1 billion VND monthly, across Facebook, Google, and Instagram
- Aiming for monthly sales figures between 4 billion to 6 billion VND, with an average order value of 400,000 to 600,000 VND per order
- Assisting the Product Owner team in UI/UX optimization of our e-commerce website

Your primary focus will be on sales conversion across all platforms. Success will be measured using key metrics such as Click-through Rate (CTR), Cost per Acquisition (CPA), and Return on Ad Spend (ROAS).

Ideal candidates should have proven experience in digital marketing with strong analytical skills and a background in e-commerce. Familiarity with UI/UX principles will be a plus.