Comprehensive SEO Optimization & Google Listing Enhancement -- 2

We are looking for a professional and experienced SEO freelancer to handle complete SEO optimization for our website. This project involves ranking 50 target keywords and optimizing our Google Business Profile (Google Listing) along with other essential SEO tasks to improve local and organic visibility.
Scope of Work:
Keyword Research & Strategy

Research and optimize for 50 high-potential keywords (provided or suggested)

Keyword mapping and placement across relevant pages

On-Page SEO

Title tags, meta descriptions, H1/H2 tags

URL structure, image alt texts, schema markup

Internal linking optimization

Technical SEO

Site speed optimization

Mobile-friendliness check

XML sitemap, robots.txt, canonical tags

Fix broken links and indexing issues

Google Business Profile (Google Listing)

Complete optimization of Google Business Profile

Add relevant categories, business details, images, and service areas

Weekly post updates, Q&A, and review optimization

Off-Page SEO / Backlinks

High-quality backlink creation (white-hat only)

Local citations and directory submissions

Competitor backlink analysis

Content Optimization

Optimize existing content for keyword performance

Suggest content improvements or new blog topics

SEO-friendly content structure and readability

Reporting & Tracking

Setup Google Analytics & Search Console (if not done)

Weekly keyword ranking and traffic reports

Action summary and progress breakdown

Requirements:
Proven SEO experience with portfolio

Up-to-date with Google algorithms

White-hat SEO practices only

Familiar with tools like SEMrush, Ahrefs, Uber suggest, Yoast, Google Tools