Community & User Advocacy Specialist (On-Demand Barber Niche)

**Fuel User-Centric Innovation! Join Our Passionate Team as a Community & User Advocacy Specialist (On-Demand Barber Niche).**

Do you possess a deep understanding of the **on-demand barber niche** and a talent for building dynamic online communities? Are you a social media strategist who thrives on fostering brand awareness and user engagement? Groom, a revolutionary platform streamlining communication between on-demand barbers and their clients, seeks a skilled **Community & User Advocacy Specialist** (freelance/contract) to join our growing team.

**About Groom**

Groom is disrupting the on-demand barber industry by empowering barbers and enhancing the client experience. Our platform seamlessly connects users with qualified barbers, enabling direct chat functionality and effortless booking transitions on existing platforms. Additionally, Groom showcases stellar reviews from trusted sources, ensuring clients make informed choices about on-demand barber services.

**The Opportunity:**

As our Community & User Advocacy Specialist, you'll play a vital role in **gathering valuable user feedback from both on-demand barbers and clients, shaping product development for the niche market, and building a thriving online community specifically focused on the on-demand barber experience.** This position offers the opportunity to directly influence the direction of a groundbreaking platform within the beauty industry.

**Key Responsibilities:**

* **User Feedback & Product Refinement (On-Demand Barber Focus):**
* Collaborate with the Groom team to develop user feedback mechanisms (surveys, interviews, focus groups) tailored to the on-demand barber niche, assessing the platform's value proposition, features, and overall design for both barbers and clients.
* Analyze user feedback to identify areas for improvement and prioritize features that address the most critical user needs within the on-demand barber industry.
* Stay updated on the Groom Figma design and provide insights on user experience (UX) based on your community engagement, specifically focusing on the on-demand barber functionalities.

* **Community Management & Brand Advocacy (On-Demand Barber Niche):**
* Identify and engage with relevant online communities (Facebook groups, subreddits) focused on on-demand barber services, catering to both barbers and clients.
* Craft engaging content (posts, polls, discussions) that sparks conversation, highlights Groom's benefits for all stakeholders within the on-demand barber niche (convenience, flexibility, quality service), and generates genuine platform interest.
* Moderate discussions and cultivate a positive, respectful online environment specifically focused on the on-demand barber experience.
* Foster a sense of community by connecting barbers and clients within the niche, encouraging interaction and building trust.

* **User Advocacy (On-Demand Barber Niche):**
* Develop and implement innovative strategies to showcase Groom's value proposition for both on-demand barbers and their clients.
* Emphasize user-centric features like streamlined communication, appointment scheduling, mobile payments (all relevant to the on-demand barber experience), and access to reliable reviews.
* Highlight provider benefits like improved response rates, efficient client management, and mobile scheduling through Groom (specific to on-demand barbers).
* Leverage social media platforms (Facebook Ads, Reddit Ads) to reach your target audience effectively (budget provided), focusing on demographics and interests relevant to the on-demand barber niche.
* Track and analyze campaign performance, optimizing strategies to maximize user and provider acquisition within the on-demand barber market.

**Compensation & Benefits:**

* Competitive MONTHLY retainer paid out in four weekly milestones based on predetermined goals.
* Be part of a groundbreaking new platform shaping the future of the on-demand barber industry.
* Enjoy a flexible work schedule (remote position).
* Make a real impact on a growing company and contribute to Groom's success story.

**Qualifications:**

* Proven experience in community management and fostering online engagement.
* Deep understanding of the **on-demand barber niche** and its target audience (both barbers and clients).
* Excellent written and verbal communication skills.
* Strong social media marketing experience, with proficiency in Facebook Ads or Reddit Ads a plus.
* Ability to work independently and manage multiple tasks simultaneously.
* Passion for building positive online communities and fostering strong relationships.
* Proactive and results-oriented, with a data-driven approach.

**Bonus Points:**

* Experience within the **on-demand barber industry**.
* A creative and engaging writing style.

**Ready to Join the Groom Team?**

If you're a social media strategist who thrives on building online communities and advocating for innovative solutions, we encourage you to apply! Please submit your resume and a cover letter outlining your approach to gathering user feedback, refining the product for the on-demand barber niche, and building a thriving community for Groom.