Chinese Digital Marketing Specialist Needed

Job ID: 40048586

Budget: $250 – $750 USD

Chinese Digital Marketing Specialist (Freelance / Part-time)

About Us
Processing.kz is a fintech company specializing in international payment processing and digital finance solutions. We are expanding our visibility and marketing presence in the Chinese market and are looking for an experienced specialist to help optimize our online discoverability and reach Chinese audiences effectively.

Responsibilities:

- Set up and manage a Chinese-language version of our website, hosted on a relevant Chinese domain (e.g., processing.cn or similar).
- Configure and run contextual advertising campaigns for key Chinese search engines (e.g., Baidu, Sogou) to drive traffic and visibility.
- Research and select effective keywords and advertising strategies relevant to our services in the Chinese market.
- Regularly monitor campaign performance and optimize ad spend (initial budget: ~60,000 CNY setup; 10–20,000 CNY/month maintenance).
- Use Chinese VPN or similar testing tools to verify how our website and ads appear to local users.
- Provide recommendations on improving brand visibility through local Chinese digital channels.

Requirements:
- Proven experience with digital marketing or SEO/SEM for Chinese audiences.
- Familiarity with Baidu Ads, Chinese digital ecosystems, and local marketing practices.
- Ability to set up and manage Chinese-language websites or landing pages.
- Experience working with fintech, financial services, or B2B products is a plus.

Work format: Remote or freelance, project-based cooperation with potential for long-term collaboration.