Thessaloniki Facebook-Instagram Lead Campaign
Budget: €250 – €750 EUR
I run a Thessaloniki-based business and need a specialist who can turn Facebook and Instagram into steady lead and sales engines. The campaign will centre on hard-hitting promotional posts that highlight our offers, drive prospects to our landing pages and convert them inside the Meta ecosystem.
Here is what I have in mind:
• Strategy & calendar: a clear, data-driven plan for Facebook and Instagram that shows when each promotional post goes live and how it feeds the sales funnel.
• Creative assets: ad copy, visuals and short videos formatted for Feed, Stories and Reels, ready to upload.
• Campaign build: full setup inside Meta Business Suite / Ads Manager, including pixel events, custom audiences and look-alikes.
• Optimisation & reporting: weekly A/B tests on creatives and audiences, plus a concise performance report that tracks CPL, ROAS and next steps.
Acceptance criteria
• Campaign must launch within 10 days of project start.
• At least two creative variants per ad set for ongoing testing.
• First report delivered after seven days of paid traffic.
If you are comfortable taking ownership of the entire Meta workflow—from concept to conversions—let’s discuss timing and any access you’ll need.
Here is what I have in mind:
• Strategy & calendar: a clear, data-driven plan for Facebook and Instagram that shows when each promotional post goes live and how it feeds the sales funnel.
• Creative assets: ad copy, visuals and short videos formatted for Feed, Stories and Reels, ready to upload.
• Campaign build: full setup inside Meta Business Suite / Ads Manager, including pixel events, custom audiences and look-alikes.
• Optimisation & reporting: weekly A/B tests on creatives and audiences, plus a concise performance report that tracks CPL, ROAS and next steps.
Acceptance criteria
• Campaign must launch within 10 days of project start.
• At least two creative variants per ad set for ongoing testing.
• First report delivered after seven days of paid traffic.
If you are comfortable taking ownership of the entire Meta workflow—from concept to conversions—let’s discuss timing and any access you’ll need.