Marketing Advisor with Developer Experience and Expert Cookie Knowledge

Job ID: 38388846

Budget: €250 – €750 EUR

Description:
Our company needs a marketing advisor with a developer's expertise and a profound understanding of cookies. We are looking for someone who can provide expert advice on setting up, managing, and using cookies, with a particular focus on compliance with cookie policies, data protection regulations, and cookie law. Your primary role will be to advise us on obtaining and utilizing cookie IDs from user visits to alter behavior in future visits. Moreover, you will help us understand how cookies can connect Instagram posts to Google Advertisements.

Key Responsibilities:
- Guide us on the proper setup and management of cookies in compliance with legal standards.
- Develop and implement strategies for using cookie IDs to personalize user experiences.
- Advise on the integration of cookies to link Instagram posts with Google Advertisement campaigns.
- Ensure our cookie practices comply with GDPR, CCPA, and other relevant regulations.
- Work closely with marketing and development teams to ensure seamless implementation of cookie strategies.

Skills and Qualifications:
- Extensive experience in marketing with a strong developer background.
- In-depth knowledge of cookies, including setup, retrieval, and usage.
- Understanding of cookie expiration, data protection regulations, and cookie law.
- Proven experience in connecting social media actions (Instagram) to Google Advertisements using cookies.
- Strong problem-solving abilities and analytical skills.
- Excellent communication and consultancy skills.

Preferred Skills:
- Background in digital marketing and advertising.
- Familiarity with global data protection standards like GDPR and CCPA.
- Prior experience in an advisory capacity for similar projects