Lead-Generating Instagram & Facebook Strategy

New Instagram and Facebook pages for my retail shop and looking for a result-oriented freelancer who can help build a strong brand identity, increase customer engagement, and boost sales through social media.

Main Objectives:
Increase genuine customer engagement (likes, comments, DMs, shares)
Generate enquiries and sales through Instagram & Facebook
Build trust and brand visibility for long-term growth

Scope of Work:
✔ Professional page setup & optimization
✔ Creative post and reel designs (product-focused)
✔ Engagement-driven content (offers, collections, customer-centric posts)
✔ Basic content planning & posting strategy
✔ CTA-based posts to convert followers into buyers

Requirements:
• Experience handling Instagram & Facebook business pages
• Understanding of engagement and sales-focused content
• Basic design skills (Canva preferred)
• Knowledge of retail/fashion marketing is a plus
• Consistent, creative & budget-conscious

Budget:
Low / starter budget – suitable for freelancers who want long-term collaboration

Ideal For:
Freelancers who focus on engagement & conversions
Beginners or growing freelancers with strong ideas
Those who can deliver value even with limited budget