Instagram Traffic-Boost Campaign
Budget: ₹600 – ₹1,500 INR
The task is to plan and run a results-oriented social media marketing campaign for a particular area (Behror Rajasthan) centred exclusively on Instagram with one clear goal: channel qualified traffic to my website.
Scope of work
The assignment covers everything from refining a traffic-focused content strategy through to daily execution and optimisation. I will provide brand guidelines and existing visual assets; you translate them into scroll-stopping posts, Reels, Stories, and CTA-driven ads, scheduling them at peak times and tweaking based on Instagram Insights.
Key deliverables
• 30-day content calendar geared to clicks
• Creative assets (captions, graphics, short-form video) ready for upload
• Ad set built in Meta Ads Manager with link tracking enabled
• Weekly performance report highlighting reach, CTR, and traffic sent to the site, plus iterative recommendations
Success is measured by a sustained uplift in website sessions originating from Instagram over the campaign period.
Scope of work
The assignment covers everything from refining a traffic-focused content strategy through to daily execution and optimisation. I will provide brand guidelines and existing visual assets; you translate them into scroll-stopping posts, Reels, Stories, and CTA-driven ads, scheduling them at peak times and tweaking based on Instagram Insights.
Key deliverables
• 30-day content calendar geared to clicks
• Creative assets (captions, graphics, short-form video) ready for upload
• Ad set built in Meta Ads Manager with link tracking enabled
• Weekly performance report highlighting reach, CTR, and traffic sent to the site, plus iterative recommendations
Success is measured by a sustained uplift in website sessions originating from Instagram over the campaign period.