Instagram Strategist for Custom Merch Brand Launch
Budget: ₹1,500 – ₹12,500 INR
Instagram Content Creator & Reels Editor for New Custom Merchandise Brand
About Us
We are launching a new brand and focused on custom merchandise and apparel with low MOQs
Products will include:
• Custom T-Shirts
• Polo T-Shirts
• Hoodies
• Mugs
• Corporate Merchandise
• Startup Branding Products
The website is currently under development, and we want to build our Instagram presence before launch.
⸻
What We Need
We are looking for a creative content creator who can help us build visibility and engagement on Instagram from scratch.
Responsibilities:
• Content strategy
• Reel editing
• Carousel design
• Caption writing
• Hashtag research
• Content calendar planning
• Posting and scheduling
• Trend research
⸻
Content Categories
You should be able to create content around:
Founder Journey
• Building com from scratch
• Entrepreneurship stories
• Husband-wife founder journey
• Business growth journey
Merchandise & Printing
• T-shirt printing
• Fabric knowledge
• Branding tips
Startup & Corporate Branding
• Employee onboarding kits
• Startup merchandise
• Team uniforms
• Corporate gifting
Behind The Scenes
• Machinery procurement
• Product development
• Packaging
⸻
Deliverables Per Month
• 20 Reels
• 4–8 Carousel Posts
• Story Content Suggestions
• Monthly Content Calendar
⸻
Ideal Candidate
Must have:
• Experience growing Instagram pages
• Strong reel editing skills
• Ability to suggest content ideas
• Understanding of startup/business content
• Good English communication
Preferred:
• Experience with B2B brands
• Experience with merchandise/apparel brands
Please share:
1. Instagram pages you have managed.
2. Portfolio of reels.
3. Examples of content that achieved good engagement.
4. Monthly pricing.
5. Whether you can also manage posting and scheduling.
⸻
Important
We are not looking for generic motivational posts or template-based social media management. We want a storyteller
We want someone who can help build a brand, create engaging content, and generate visibility before launch.
About Us
We are launching a new brand and focused on custom merchandise and apparel with low MOQs
Products will include:
• Custom T-Shirts
• Polo T-Shirts
• Hoodies
• Mugs
• Corporate Merchandise
• Startup Branding Products
The website is currently under development, and we want to build our Instagram presence before launch.
⸻
What We Need
We are looking for a creative content creator who can help us build visibility and engagement on Instagram from scratch.
Responsibilities:
• Content strategy
• Reel editing
• Carousel design
• Caption writing
• Hashtag research
• Content calendar planning
• Posting and scheduling
• Trend research
⸻
Content Categories
You should be able to create content around:
Founder Journey
• Building com from scratch
• Entrepreneurship stories
• Husband-wife founder journey
• Business growth journey
Merchandise & Printing
• T-shirt printing
• Fabric knowledge
• Branding tips
Startup & Corporate Branding
• Employee onboarding kits
• Startup merchandise
• Team uniforms
• Corporate gifting
Behind The Scenes
• Machinery procurement
• Product development
• Packaging
⸻
Deliverables Per Month
• 20 Reels
• 4–8 Carousel Posts
• Story Content Suggestions
• Monthly Content Calendar
⸻
Ideal Candidate
Must have:
• Experience growing Instagram pages
• Strong reel editing skills
• Ability to suggest content ideas
• Understanding of startup/business content
• Good English communication
Preferred:
• Experience with B2B brands
• Experience with merchandise/apparel brands
Please share:
1. Instagram pages you have managed.
2. Portfolio of reels.
3. Examples of content that achieved good engagement.
4. Monthly pricing.
5. Whether you can also manage posting and scheduling.
⸻
Important
We are not looking for generic motivational posts or template-based social media management. We want a storyteller
We want someone who can help build a brand, create engaging content, and generate visibility before launch.